Sep 25, 2009 114 reads by Navneet Kaushal

According to an official Google Webmaster blog, Google does not use the "keywords" meta tag in web search ranking now.The search giant believes that keyword meta tag will not affect how your site rank on a particular keywords on Google SERPs.




As per Google’s Search Quality Expert Matt Cutts , Google began ignoring keywords meta tags when some webmasters found using them wrongly. It was seen that some webmasters had started stuffing keyword meta tag with irrelevant keywords.

Here is the video to explain more in this regard:


But it does not mean that Google does not use other meta tags. They sometimes do use the "description" meta tag as the text for displaying their search results snippets for those websites that appear on Google SERPs.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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