Google is changing the way Google+ local pages work for business owners. In an announcement made by Google's Jade Wang in Google Business Help forum thread, it was revealed that business owners can now see the Google+ local page they have created, before they are verified using the PIN verification system.
Although it will not show on the map or other places to the consumers until it is verified, but will show to the local business owners.
Getting into details, Jade said:
If you’re creating a listing in the new Places for Business dashboard, now, you won’t have to wait to complete PIN verification before you can see the +page, for most businesses. Just follow the link from your dashboard to see the new page. You will be able to use Google+ social features on this unverified page, but please note — you still need to complete PIN verification before the page will start showing up in Google Maps and across other Google properties.
If you’ve got an unverified local Google+ page (made using Google+ in the local business/place category), then we still encourage you to PIN verify this page so that it can start appearing in Google Maps and across other Google properties.
If you’re creating a local Google+ page (using Google+ selecting the local business/place category) for a business that we think is already in Google Maps, then you may need to go through both PIN verification and our admin request flow before you can manage the page.Google+ Local Pages to Show to Business Owners Before They Verify the Pin!,