Jul 1, 2014 113 reads by Ritu Sharma

Google is finally going to shut down its first foray into social networking. Paulo Golgher, Engineering Director at Google said in a blog post, Orkut will be no more from September 30, 2014.

Orkut was launched by Google 10 years ago. But the social networking site couldn’t get as popular as its rivals like Facebook which is now the world's no. 1 social networking site with 1.28 billion users. Facebook was launched in the same year as Orkut.

The social networking site which technically brought a revolution lost the battle to websites like Facebook and Twitter. Orkut is still popular in Brazil and India where 50% and 20% users respectively still visit the website. But according to research firm comScore, in July 2010 Facebook overtook Orkut in India with 20.9 million visitors as compared to Orkut's 16% growth with only 19.9 million visitors.

Google said the social networking site will shut down on September 30 this year. Till then the current users will not be affected in any way giving the communities the time to manage the transition. Google has also given people the option to export their profile data, photos and community posts via Google Takeout which will be available till September 2016. But users cannot create a new account on Orkut anymore.

Google said it will preserve an archive of all public communities, which will be available from September 30. If you do not want your name to appear in the archive you can simply remove your Orkut account permanently from your Google account.

The search engine giant said it will now focus on improving its other products and services. Although, Google did not mention about Google+ to be an alternative to Orkut, it has advised users who want their communities to continue should start creating pages on Google+.

Google to Shut Down its First Social Networking Site, Now No More Orkut from October!, 5.0 out of 5 based on 1 rating
Ritu Sharma
Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.
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