Google.com SERP Changes – November 2008?

Nov 1, 2008 | 2,670 views | by Navneet Kaushal
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Google seems to have recently rolled out certain holiday season penalties and filters. As a result a lot of webmasters are noticing a major shake up in the SERPS that are being monitored by them. Let us look at some of the reviews:

In some of the comments, the results are devastating:

I see chaos. Major keywords look ok here. I might be seeing some site-wide penalties on some sites (not necessarily my niche though)- I thought they were retired apart from serious transgressions. – Shaddows

Say my site was www.mysitename.tld

I've lost sitelinks for searches for
mysitename
mysitename.tld

still have it for www.mysitename.tld (though I have no idea who would seach for that!)

And my best selling product page has gone from a solid #2 for the best two-word phrase (behind manufacturer site) , replaced by my own forums (two pages, one indented) on forum.mysitename.tld

And its returning two review pages from my site at #1 for the three-word phrase.

That will hurt! -Shaddows

with 2 sites I've had dropped from number one to frig knows where for the index pages I'm not wondering if its just work in progress and these index will return – both of the sites I've seen drop have been sat at number one for years both with pretty solid seo (no doggy tricks) so was surprised to see them both vanish – but other pages within the url are still ranking so it makes me think work is in hand and may/hope they will bounce back – Tigger

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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Google.com SERP Changes   November 2008?
4.thumbnail Google.com SERP Changes   November 2008?