Google is once again caught giving clarification, and this time it is explaining to the world about its working with content owners and its policies to respect their rights. When it comes to copyright, Google stressfully explains that in general it refers to fair use, though the post says this in disguised words. It uses very short summaries of stories, pages, thumbnails of images are to support this.
"Because we don’t own this content, over the years we’ve come up with three primary principles to ensure that we respect content owners and protect their rights:
- we respect copyright;
- we let owners choose whether we index their content in our products;
- we try to bring benefit back to content owners by partnering with them."
This can also be interpreted as Google's way of rectifying the image damage caused after having legal problems with Belgium's newspapers content in Google News, that Google is trying to explain his vision to using content that are in copyright; Google's approach is explained: "effectively democratizing access to human knowledge" and "organize the world’s information and make it universally accessible" but also "bring benefit back to content owners by partnering with them"