Jul 9, 2015 113 reads by Ritu Sharma

Google’s indexing of tweets has gone up by 466% compared to what it was four months ago, yet more than 96% of tweets still remain unindexed, according to a report from Stone Temple Consulting. The jump in the number of indexed tweets can be attributed to the deal between the two digital giants earlier this year. At the time, just 0.6% of tweets were indexed by Google, which shot up to 3.4% in June.

Google’s Indexing of Tweets Goes up by 466%

Google favors Twitter accounts with a high follower account and particularly the people with a higher social authority. Analysis of the indexed tweets shows a correlation between indexation and those with higher engagement levels and overall ‘authority’. Tweets get indexed within the first seven days.

Content in Twittersphere that gets indexed includes tweets, trending hashtags and Twitter pages. Google has direct access to Twitter’s steam, which substantially reduces the resources required to quickly identify and index content.

Google’s Indexing of Tweets Goes up by 466%, 3.3 out of 5 based on 3 ratings
Ritu Sharma
Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.
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