Jul 29, 2008 113 reads by Navneet Kaushal

It was almost a decade ago that Google established itself as the principal search engine in the web world and since then has hardly faced competition that can be put into the record books. The recent launch of another search engine, named Cuil (pronounced cool), was a simple reiteration of this fact. Though Cuil has been crafted and developed by former Google compatriots, Anna Patterson, Russell Power and Louis Monier, the overall product was not even a close second to Google.


The Search Engine Watch.Com blog states, "So how is Cuil different than Google? They're claiming bragging rights for search index size: 120 billion Web pages. While Patterson says that's 3X the size of Google's index, most people acknowledge that size doesn't matter."

The search engine land blog sharing similar concerns for Cuil, stated, "Indeed, the established players of Yahoo, Microsoft and Ask.com — all of whom have established quality search products — haven't dented Google either. So what makes Cuil worthy of special attention?"

In the midst of brutal judgments being passed around within merely two days of its launch, Cuil seems to have received some hopeful feedback from TechCrunch, which quotes, "Where Cuil excels is with the related categories, which return results that are extremely relevant. Cuil does a good job of guessing what we’ll want next and presents that in the top right widget. That means Cuil saves time for more research based queries. And I want to reemphasize that Cuil is only an hour old at this point, Google has had a decade to perfect their search engine."

People who have analyzed this new kid on the block are rather disappointed with the format and display pattern of the search result pages. The 3-column format of the result pages, the 10-size font of the words used on them and the inability to view the result pages in list format have discouraged web users to go the Cuil way. Others have problems with its search processing speed and the lack of relevance in the search results.

Once you make a pit stop at Cuil, you will know if its 'cool' enough for you.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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