Hitwise Report: "Search Queries Are Getting Longer"

Feb 25, 2009 | 1,873 views | by Navneet Kaushal
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According to Hitwise Data (PDF FILE),

  1. More than half of all search queries are at least three words long.
  2. More than a third are four words or longer than that.

That means that Internet users are typing long words in different search engines as a part of their search queries. Have a look at this table that gives us a deeper insight on all the observations concerned with search queries:

hitwise report Hitwise Report: Search Queries Are Getting Longer

It is easily depicted from the above table that 1- and 2- word queries are almost losing their impact and are becoming less common to see. On the other hand, word queries with 4, 5 (up to 8 ) words are becoming quiet a trend these days. That is why more and more webmasters are concentrating on creating contents based on long search queries these days!

The same announcement also stated these words: “Google’s search share held steady at 72% in January. Yahoo also held steady at 17.8%. MSN/Live Search saw a slight drop from the month before, while Ask saw a slight increase.”

4.thumbnail Hitwise Report: Search Queries Are Getting Longer

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Hitwise Report: Search Queries Are Getting Longer
4.thumbnail Hitwise Report: Search Queries Are Getting Longer