How To Get Into Local Search?

Dec 13, 2006 | 148 views | by Navneet Kaushal
VN:F [1.9.20_1166]
Rating: 0.0/5 (0 votes cast)

Matt McGee at Search Engine Guide provides some simple steps to make a page more local. The tips would be useful if you're a small business that relies on local search traffic, as then you must make sure 'search engine crawlers have a good sense of where you're located.'

The first step is to put your physical location on every page of your site. It is also important to place local phone number along with physical address. Giving address an extra prominence on Contact Page is a good idea. Creating a page called "Directions / Location" helps customers as well as search engine crawlers. Instead of using a MapQuest or Google Maps image write where you are and how to get there. Somewhere on your site, list all the cities / towns your business covers. Internal linking opportunities with smart anchor text and providing link to Google Maps and Yahoo! Maps are other tips.

4.thumbnail How To Get Into Local Search?

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail How To Get Into Local Search?
4.thumbnail How To Get Into Local Search?