After the acquisition of YouTube a couple of months back, Google has moved to the next logical step – Video ads. Google started testing video ads last week. The 15 second ads were created by Beet.tv for Allstate. The commercials appear after video content and were sold at $15 per thousand views, with the money split between Beet.tv and Google. Andy Plesser of Beet.tv has said that the site gets about 1,000 visitors per day. By clicking on a graphical overlay in the commercial, viewers are taken to a landing page specially developed for the purpose.
AdWeek has reported that Google is also working with MTV to distribute ad-supported clips via Google's AdSense publisher network at the same time.
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Navneet Kaushal, CEO PageTraffic is a trusted authority in the search engine marketing industry. He is a featured author at Web Pro News, Search Newz, Website Notes, DevWebPro, SEO Article and Web Help Now among many others.
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