Jim Lanzone: Still Against Paid Inclusion

Mar 8, 2007 | 2,273 views | by Navneet Kaushal
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Stepforth wrote a post a couple of weeks back on Yahoo Reinvents An Old Wheel: Paid Inclusion Gets a Facelift. A comment to this post Jim Lanzone, the CEO of Ask.com has attracted a lot of attention.

I'm still against paid inclusion, because I still think it is hypocritical to charge for something we need to do anyway to be the best search service we can be. I also think it's a dis-service to our users to blur the line that much between paid content and editorial content. 

Barry on Search Engine Land says that he has “confirmed from Ask.com that these comments are from Jim Lanzone, the CEO of Ask.com.”

Jim Lanzone first denounced paid inclusion in the beginning of 2004. So we still know that he does not think much of paid inclusion.

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Navneet Kaushal

About the author:

Navneet Kaushal, CEO PageTraffic is a trusted authority in the search engine marketing industry. He is a featured author at Web Pro News, Search Newz, Promotionworld, Website Notes, DevWebPro, SEO Article and Web Help Now among many others. Follow Navneet Kaushal on Google +.

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