Dec 5, 2007 115 reads by Navneet Kaushal

At the Live Search Webmaster Center blog, Microsoft clarified that the cloaking detection system ia working properly. Earlier, there were some reports of skewed site statistics, ads reporting and high traffic load. The team has made some adjustments to the process to correct the errors.

In the blog post, Nathan Buggia says, "And with our recent Fall update our relevancy has improved dramatically – to the point where we think we've got the best product in some areas, and a highly competitive product in others. (Try it out, I dare you: images, maps, mobile, web, 1-800-225-5411)."

He added that the team has been making good progress on spam fighting tools for the last eight months. A suite of tools have been developed to detect, evaluate and manage spam. One of these tools is an extension to MSNBot, giving us an additional way to detect cloaking. Cloaking is one aspect on which the team has devoted a lot of time, which has been the subject of debate for many years.

The tool is developed to eliminate the following issues:

  • AdSense/Overture reporting
  • Distort site statistics with unfilterable bot traffic
  • Pollute HTTP logs with inappropriate terms
  • Not responding to questions

To read the whole blog, click here.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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