Microsoft : Live Search Is On A "Positive Trajectory"

Aug 16, 2007 | 1,661 views | by Navneet Kaushal
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In an interview with Reuters, Kevin Johnson, president of Microsoft's platforms and services group, points out that its Live Web Search is on a "positive trajectory." Microsoft Corporation's Web search business remains on a "positive trajectory" and there are many plans by the company to roll out several updates over the next 12 months period.

Kevin Johnson said, “Over the next 12 months, we've got a very aggressive engineering plan with multiple releases of search coming forward. So, I think we are on a positive trajectory.” He further pointed out that, “the company is building on momentum after its Windows Live Search gained market share over competitors in the quarter ended in June”.

Its true that Microsoft lags far behind Google Inc. and Yahoo Inc. as far as Web search area is concerned. But it is positive that in this rapidly growing online advertising market, Microsoft is not far behind the competition.

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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
4.thumbnail Microsoft : Live Search Is On A Positive Trajectory
4.thumbnail Microsoft : Live Search Is On A Positive Trajectory