Jeremy Mayes informs that new features will be added to the AdWords keyword tool.
"Per-Keyword Match Type: The addition of a per-keyword pop-up menu allows you to select the match type, which you wish to add for individual keywords. The addition of a Negative match type in the per-keyword pop-up lets advertisers to add a keyword as a negative match.
Consolidated View: Instead of having four separate views (Keyword Search Volume, Cost and Ad Position Estimates, Search Volume Trends, Possible Negative Keywords) with the current tool, we shall now have only one detailed view in which you can customize which columns you want to see. This way, you can see all the information you want in a single view.
New Filters: We will be adding three new filters to the Keyword Tool based on user feedback. As such, users can now limit the types of results they see:
- Don't show results that contain the following words or phrases (advertiser can enter in words or phrases in a box below)
- Don't show keywords already in my ad group (if they entered the Keyword Tool from the ad group page)
- Don't show ideas for new keywords. I only want to see data about the keywords I entered."