Aug 25, 2010 113 reads by Navneet Kaushal

Yet another change on Google, and this time Google has tweaked its ranking algorithm so to allow, a large number of results from a single site on a single page.

According to Google, this improvement is essentially for users to find better and deeper results from a single site. “Today we’ve launched a change to our ranking algorithm that will make it much easier for users to find a large number of results from a single site. For queries that indicate a strong user interest in a particular domain” said Google.

Earlier, only two results showed up for a query on a particular brand, but now there would be 7-8 results for that query on a single page with last few from other sites, to have some diversity in the results. A spokesperson from Google said “We periodically reassess our ranking and UI choices, and today we made a change to allow a larger number of pages from the same site to appear for a given query. This happens for searches that indicate a strong user interest in a particular domain.”

The change will certainly be beneficial for those with reputation management issues.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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