As per the announcement on Google+ Google have updated their app indexing docs have been updated with streamlined overview and instructions.

Image 14 Google’s App Indexing Documentation Updated!

No action is required on developer’s part for the changes that include:

  • Clearer product overview information
  • Better guidance on supporting URLs to your app
  • Emphasized using HTTP URLs and discouraging custom scheme URLs
  • Streamlined instructions on using the App Indexing API

All US businesses will be able to buy Promoted Pins from January. Pinterest has opened Promoted Pins with limited access to partners only in January 2015. The native ad units were given access to mostly small and medium business but now all US advertisers will be able to make use of these advertising tools.

Tim Kendall, Pinterest’s monetization cheif said in an interview to USA Today, “The business is scaling very rapidly,”

Google Maps Upgraded For iOS!

Dec 15, 2015 | 1,404 views | by Ritu Sharma

Google Maps has updated its iOS version to bring it more in sync with its Android counterpart. The upgraded features include offline maps and navigation, busy store/venue hours and gas prices.

This update helps users locate the gas stations as well as compare prices.

Image 13 Google Maps Upgraded For iOS!

Store traffic hours which was previously available on Android is now on iOS too. It’s the visual data that shows the busiest hours of a venue or business location.

Google has launched a new website dedicated to bring to light the entrepreneurs and SMB’s who have achieved success using Google’s tools.

Google India head Rajan Anandan said in his blog post, “We have launched an initiative to build Internet presence for 20 Million SMBs in India – which can be accessed by anyone, anywhere on their mobile phones. Two million SMBs have already found a home on the Internet, through Google My Business.”

Google has launched Shared Albums in Google Photos making it possible to share photos and videos with multiple users at one place.

Albums can now be made collaborative and users can invite other users to add their photos and videos. Notifications will be sent everytime a new pic or video is added. Users can also save pics and videos from the shared albums to the Google Photos library.

While Google announced that AMP pages will come to Google search by February, 2016, it may also provide ranking boost over a period of time.

Search Engine Land reported  from a press event held by Google in San Francisco, “two important tidbits: AMP pages may get a ranking boost and perhaps a “fast” label designation, similar to how Google shows labels for mobile-friendly pages. Both points are speculative however.”

Google has talked about rolling out the Accelerated Mobile Pages project to search for everyone by February, 2016.

John Mueller said, " 

If you want to prepare for next year's hottest new website technology, dig into Accelerated Mobile Pages (AMP) when you have a moment. These videos are perfect for an insightful lunch at your laptop or phone .. and you can even accelerate them on YouTube to watch them faster"

buzz 2 Weekly Infographic: 5 Last Minute Holiday Marketing SEO Tips!

Marketers know the importance of improving their web presence, especially during the holiday season. Some last minute SEO tips can still be crucial for conquering the holiday season of the year.

Here is an insightful infographic by Conductor on how to improve your web presence this holiday season.

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.

top ten digital marketing articles6 Top 10 Digital Marketing Articles of this Week: 11th December, 2015!

Cost-Per-View bidding option for video advertisers that Facebook began testing on 30th June is now available for all advertisers globally.

Facebook said, “Our CPV bidding option is a 10-second bidding option. Advertisers will be buying 10-second views and is designed for those who value price certainty for video views or value video views as their primary performance metric.”