Google will soon be rolling out big changes for the Google+ platform. The first to make their debut are; the bigger size of cover photo and photo features like "auto awesome" & "auto enhance". Google ...
The Mobile Search Moments report by Google and Nielsen reveals that when consumers search for the things on their mobile phones, half of them usually intend to buy it. The report looks at: When and why people ...
The over-publicized Google ban on the site Interflora was removed on 3rd March. It is very strange that Google has not yet commented on this particular ban. Usually, they have been outspoken and upfront about ...
The crux of online marketing is content. The words you use to lure the customers in.
Recently, I had the pleasure of meeting with Motoko Hunt, President & Search Marketing Strategist at AJPR. I took it as an opportunity to ask her a few questions about multi-lingual and multi-regional SEO that she has enviable knowledge about.
1. Welcome Motoko. Let’s start with a little background. How did you end up in the search marketing industry?
Google seems to have done their last manual Panda refresh late afternoon on March 14. Forums are rife with a Panda update release with webmasters and SEOs talking about rank changes.
As posted earlier, Panda updates in future will be more integrated with main algorithm and less likely to get noticed. So this must be the last Panda refresh they pushed out manually.
Google has posted a first steps SEO cheat sheet for newbie website owners and bloggers who are enthusiastic about their property, but never put aside a thought for search. The post is written by Kaspar Szymanski a Search Quality Strategist based in Google’s Dublin office.
Google has advised three steps –
Panda Refreshes will be less shocking to webmasters and SEOs now. Matt Cutts, Google’s head of search spam, announced at SMX West that Panda will a bit more integrated into the mainstream algorithm Panda Everflux. So big Panda is now going to become a rolling update.
Google stated they have “"improved how Panda interacts with our indexing and ranking systems, making it more integrated into our pipelines."
For site owners perplexed by hacking, help has arrived. Google, the giant among the search engines, has created a valuable hacked site resource, aimed at hand-holding the victim to recovery. It is an 8 step walk through with instructions and videos outlining each part of the process.
Non-tech webmasters are often worried if someone can take control of their site in Google’s webmaster console by injecting the ‘verify’ meta tags in the source code. Matt Cutts clarifies.
During the popular SXSW conference, Matt Cutts, Head of Google Search Spam made some serious announcements which will keep the search and social world busy and engaged for a long while. His first set of announcements were about the upcoming updates in Google's Penguin algorithms, Google's Panda algorithms as well as the new link network targets. His other announcement regarding merchant quality was completely unexpected. Matt Cutt's announced the future launch of a new algorithm that will target bad merchants by lowering their ranking in Google.
A new system for user access control and user permissions is being introduced to Google Analytics in the next few weeks. The announcement that Analytics users will receive greater flexibility of access was made yesterday.
This update will be especially helpful for those who have multiple accounts or profiles added in a single Analytics accounts. This will provide ease of use to employers who wish to offer different levels of access or roles to different employees to operate the company's Analytics accounts.
During the last year, SEO strategies as well as processes have changed drastically. These changes clearly indicate that SEO is not a mechanical task anymore, the SEO experts have to bring a creative bend to it. Instead of writing keyword stuffed articles for the search engines it is very important to engage with the potential users first with quality content. An interesting infographic published by Fuzzone shows a comparative review of the old and outdated SEO strategies and new and latest SEO strategies that actually work. This infographic gives us all a good idea about the future of SEO along with strategies that needs to be aligned with the digital marketing tasks for self and the clients.
Matt Cutt, one of Google's most noted engineer and Head of Search Spam informed everyone about the upcoming updates in Google's Penguin algorithms, Google's Panda algorithms as well as the new link network targets. The update announcements were made during the SMX West panel 2013.
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