Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.

Content Marketing

Culture Of Content: The Success Criteria

facebook post type analysis2 Weekly Infographic: Learn how Major Industries are Posting & Winning on Facebook!

There could be no one size fits all marketing strategy for businesses. Brands need to take a number of factors such as company size, industry, demographics etc. into consideration while marketing themselves. This holds true for social marketing as well.

Unified scoured more than 6,500 posts from top brands in six big industries and found several interesting facts. Here's an infographic on the finding.

Faceook is launching its own version of YouTube's playlists. As revealed by TechCrunch, the social network will have a video tab available to all the businesses that will let them choose a specific video to show it in the extra-large format. A live comment feed will also appear on the Facebook pages of these businesses.

Main page Facebook Launching YouTube Like Playlists!

Featured video Facebook Launching YouTube Like Playlists!

The addition can be seen on Facebook page of ABC News.

content marketing methods 2014 53522bd85c5d3 w15002 Infographic: Combine Content Marketing with SEO for Quality Link Building!

Are you trying to build high quality links? There could be no better way to combine your content marketing efforts with SEO to achieve this.

Here's an infographic by BlogMost sharing techniques on how to build links and giving you the complete list of good websites and SEO & SMO tools to do marketing better.

Earlier in the summer, Google had presented an algorithm particularly designed for improving local research results. It was initially rolled out in the US but now research evidence indicates that it has been launched in other parts of the world as well.

Steve Morgan was the first to observe the major change and shared it on his Google+.

Google has added song lyrics box to its search results for the relevant queries. As noticed by Search Engine Land, on searching for Stairway to heaven lyrics, a massive answer box with most of the lyrics of the song appears. It is followed by a link to the Google Play Store.

Google lyrics Google Adds New Song Lyrics Answers in Search Results, Linking to Google Play!

On clicking the "Full Lyrics" link, you will be taken to special pages at Google Play.

Google has announced the expansion of the partner program by including shopping campaign certification.

Here's what Google said, "we're very excited to extend the Google Partners certification offerings to include a new Google Shopping exam in the United States."

The shopping exam will test proficiency in:

  • Merchant Center account creation
  • Shopping campaigns management
  • Product data
  • Optimization best practices

How Google crawls and indexes webpages2 Infographic: How Google Crawls & Indexes Web Pages?

Do you know how Google crawls & indexes web pages? Well, most of the webmasters often wonder about the whole process because it impacts the rankings.

So, here's an infographic by Quick Sprout on how Google Crawls and Indexes Web Pages. The infographic discusses seven most common reasons behind poor rankings of a website.

To help increase the chances for a safe recovery of abducted children, Bing has added AMBER alerts to its search answer box. It will appear at the top of the search results.

The data for AMBER alerts will come from the National Center for Missing & Exploited Children.

local seo the top 10 local ranking factors used by google Weekly Infographic: Top 10 Local Ranking Factors Considered by Google!

Pigeon algorithm has made it clear that Google wants to serve better local results to its users. So, local SEO has become more important than ever.

Are you working on improving your local SEO strategies? Here is an infographic by Local Site Submit highlighting the 10 most important local SEO ranking factors.