Weekly Infographic: 25 Black Hat SEO Techniques That Are Killing Your Website!

Feb 3, 2017 657 readsby Navneet Kaushal

25 Black Hat SEO Techniques That Are Killing Your Website

It’s very important to know which of your SEO techniques could be killing site’s ranking on Google, instead of boosting. In this infographic, Red Website Design has shared 25 Black Hat SEO techniques which should be avoided.

Top 10 Digital Marketing Articles of this Week: 3rd February, 2016!

Feb 3, 2017 694 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 3rd February, 2016!

Pinterest Introduces Search Ads!

Feb 3, 2017 702 readsby Ritu Sharma

Pinterest is launching Search Ads. In an official announcement, Pinterest said, “Today, we're excited to introduce Search Ads on Pinterest: a new way to connect with people searching for your products and services. We’re rolling out a full suite of features, including Keyword and Shopping Campaigns that are shown in search results, along with powerful new targeting and reporting options.”

Google Introduces IF Functions To Customize Ads!

Feb 3, 2017 589 readsby Ritu Sharma

Google AdWords has rolled out IF functions and default values for better customization of ads. In an announcement on Google+, they said, “IF functions help you customize your ad text based on who’s searching and what device they’re searching on, all without using a feed. For example, if they’re a new customer, you might call out holiday promotions. Or if they’re a returning customer, you might highlight the benefits of your loyalty program. You can also use an IF function to show mobile users customized ad text, such as highlighting your convenient mobile checkout.”

Facebook Introduces Updated News Feed To Show More Authentic & Timely Stories!

Feb 1, 2017 891 readsby Ritu Sharma

Facebook has announced two updates to better rank posts in the news feed:

  • Incorporating new signals to better identify and rank authentic content
  • A new way to predict and rank in real-time when posts might be more relevant to you

Facebook says that authenticity most important and people resonate more with with the stories that are not spammy, misleading or sensational. Ranking the news feed is based on factors like overall engagement, likes, comments, shares and how close the person is to you.

Google Introduces Mobile Friendly Test API

Feb 1, 2017 738 readsby Ritu Sharma

Google has announced the release of mobile-friendly test API. You can test URLs using automated tools. "The API method runs all tests, and returns the same information – including a list of the blocked URLs – as the manual test," said Google.

Google Introduces Mobile Friendly Test API

John Mueller stated, “We hope this API makes it easier to check your pages for mobile-friendliness and to get any such issues resolved faster.”

AMP In Google News Shows Goes As High As 70%

Jan 31, 2017 756 readsby Ritu Sharma

RankRanger has reported that the number of AMP articles appearing within Google’s Top Stories has gone really high across the globe. Initially, when they started tracking AMP results in Google mobile News Box, the number of AMP article appearing was not all that impressive. At that time data was collected and compared from three countries, the UK, UK, and Spain). UK had the highest share at 17:75%.

6 Best Practices on Writing a Search-Engine-Optimized Meta Description that Works!

Jan 30, 2017 113 readsby Shane Barker

You’re not new to SEO, so you probably already know that meta descriptions are crucial for your ranking. With a well-written meta description, you can get more people to click on your link, which translates into a higher click-through rate.

But how exactly do you write a meta description that’s optimized for improving your ranking? Here are six best practices to help you out:

6 Best Practices on Writing a Search-Engine-Optimized Meta Description that Works

Top 10 Digital Marketing Articles of this Week: 27th January, 2017!

Jan 27, 2017 1029 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 27th January, 2017!

Weekly Infographic: 53 Must Have Features for Local Business Websites!

Jan 27, 2017 936 readsby Navneet Kaushal

53 Must Have Features for Local Business Websites

It’s important for all businesses to have a website but the knowledge of most business owners is limited when it comes to best practices of web designing. To make things easy for them WebAlive has created an insightful infographic that shares 53 must have features for a local business website.

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