Google has announced the launch of Roll-Up Reporting in Google Analytics Premium to give a full view of all your digital properties in a single dashboard. Earlier it was possible to get insights into one website or app at a time. But with the launch of the Roll-Out Reporting it is easier to understand the overall performance and interactions of all your sites and apps within a single interface.

In the recent Webmaster Help video, Google’s Head of Search Spam, Matt Cutts, explains how Google handles a page with two links pointing to the same page.
The question posed was:

“What impact would two links on a page pointing to the same target, each using different anchor text, have on the flow of PageRank?”

Google has updated the Fetch as Google feature, allowing webmasters to render a page exactly how Googlebot sees it. Earlier, the Fetch as Google feature could be used just to see an output of code and HTML, but now you can use the feature to see a visual representation of what Googlebot sees, apart from the errors on the resources which Googlebot failed to access. The tool can be found in the Crawl section of Google Webmaster Tools.

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When Google rolled out the Panda 4.0 update last week, there were several speculations regarding the nature of the update. But now things are clearer after the final tip-off came directly from the horse’s mouth. Matt Cutts, Google’s head of Search Spam confirmed in a tweet, the new Panda update is softer and gentler for some sites but it does lay the groundwork to future changes in this direction.

Here’s some good news for the content marketers out there. Very soon YouTube will be launching a new app for all the content creators, giving them easy access to YouTube’s creator features. The new app will help them manage their channel through their mobile. YouTube took to the Official YouTube Partners & Creators Blog to shed more light on the new feature.

In the recent Webmaster Central blog post, Google explains webmasters how it tries to understand their pages by executing JavaScript. Google says that it sees the content more like modern Web browsers, includes the external resources, executes JavaScript and applies CSS.

According to Google, these are the possible reasons which can prevent Google from rendering your page, and this is how you can prevent them from occurring:

As reported earlier by us about the websites which got the hardest punch and which turned out to be the winners of the Panda 4.0 update, eBay appeared to be the biggest washout, losing around 33% of traffic. However, a report released by Re/code, says a different story. It wasn’t Panda that was the culprit behind eBay losing visibility in organic search results but a manual action that Google took against eBay last week.

So you have a brilliantly written blog post? But what if nobody reads it? All you need are some smart tools to help you share your blog post all over the social media.

Blog Post Shared infographic Weekly Infographic  How to Get Your Blog Post Shared 1000 Times?

This infographic by Canva and RazorSocial shows how you can promote your blog post to get it shared over 1000 times in social media. The main takeaways are a captivating title, optimizing your content for search engines and social media by using Twitter cards, Open graph data and Rich Pins.

Now it is easier to share Facebook posts with who you want and avoid accidental shares of private posts with everyone when you actually wanted to share it with friends. Facebook has brought changes to its default privacy settings for new users and a new privacy checkup tool for current users.