Millions of searches takes place on Google. Ever wondered how the Google search process actually works? Google launched a new website yesterday and appropriately named it “How Search Works”. This website offers an easy to understand 'behind-the-scene' view at the search process, from beginning till end.

Google Explains 'How Search Works' With New Site!

Google has announced the launch of a new version of Enhanced Campaigns in AdWords known as AdWords Editor 10.0. For marketers migrating from standard AdWords campaigns to Enhanced AdWords Campaigns involves combining  the previously separated computer and mobile campaigns. A lot of the hassle can be reduced by using the Google AdWords Editor to migrate the ads/keywords from one campaign to another.

Google AdWords Editor 10.0 Launched With Enhanced Campaigns!

Its Friday! Time for our first ever Friday 5 post. 

Here are top five stories from the key players in the search and social world.

5 Ways to Get More From Any Content Marketing Campaign

You can now use Google search results to see upcoming events on your calendar. Google announced on Google+ the expansion of Gmail field trial into Google Calendar, allowing users who opt in to search the calendar for upcoming events and appointments.

Google Expands Gmail Field Trial to Google Calendar!

The search works perfectly with specific appointments. For instance, if you’ve a staff meeting schedule, you may type ‘when am I meeting staff’.

We are sure that you are familiar with signing into apps and websites with Facebook or Twitter accounts. Now, Google has provided us with the feature that allows signing-in into apps with Google+. In the past three months we have witnessed a phenomenal growth of Google+ as a social media website. The Sign-in feature is an exciting addition to it. 

Google+ Launches Sign-In Feature, Similar To Facebook And Twitter!

In the latest help video published by Matt Cutts on Youtube he shares insights on location and ccTLDs. Specifically, he answers the following question asked by a user:

“We have a vanity domain (http://ran.ge) that unfortunately isn’t one of the generic TLDs, which means we can’t set our geographic target in Webmaster Tools. Is there any way to still target our proper location?” 

Sistrix is a German SEO tools company. Recently, Sistrix, published a Google Update history page which gives a brief listings of all the Google updates in one single page. 

Google Update History Available On A Single Page On Sistrix!

Along with the date, Sistrix has provided with the name of the Google update that took place in a pictorial format. But this little bit of information is not what caught our attention. The most significant feature of this page is the tool that allows you to see how your website responded to every update.

Google has launched Google Business Photos program for businesses in India. This program is a part of Google Maps service, it allows businesses to post 360 degree interior photos of their restaurants, shops, showrooms and offices on Google Maps. As of now the program has been launched in eight different cities in India. Soon it will expand to twenty different cities by the end of the year. The Business Photos Program is already live and a running successfully in several countries such as United States, Australia, New Zealand, France, Canada, United Kingdom and Ireland. 

Couple of days ago, Google lowered the PageRank scores for several UK news sites. The known reason for such a dip in PageRank of these websites is that they indulged in mass selling of links. 

The 3rd edition of digital marketing event ad:tech India 2013 was a mega event including delegates and CMOs from all around the world. Understanding this, we bring forward the coverage of all the sessions from all over! Find below the detail list of all the postings, videos and images of the event and other fun stuff.

  1. PageTraffic Buzz ad:tech New Delhi 2013 Coverage