In a Google+ post, Google announced that they have decided to remove the “Demote Sitelink” setting in Search Console.

Google said, they are simplifying things since the algorithms have gotten better at finding, creating , and showing relevant sitelinks.

Penguin 4.0 that was rolled out late September is now completed. Google’s Garry Illyes confirmed it through a tweet:

Screenshot from 2016 10 15 11 30 55 Google Confirms Penguin 4.0 Rollout Is Now Complete!

Those webmasters who haven’t seen the recovery as yet need to do some more cleanup.

free tools for optimizing website Weekly infographic: 10 free tools for optimizing website

When it comes to your website traffic then, no stone should be left unturned to get the best out of it. Hence, looking into 10 tools, which will help in getting all data analyzed is the best. You should consider, CSS Validator, Google Adwords, Google Analytics and Google Trends to ensure that your website is getting the desired traffic. Apart from these, you should also check Mobile Friendly Tool to check the website traffic on different mobile models.

There are also many other tools that will help you monitor the traffic for your website.

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take  a look at them and we are sure you will love going through them.

top ten digital marketing articles Top 10 Digital Marketing Articles of this Week: 14th October, 2016!

Pinterest has added new ways to retarget users interacting with Pins and visitors to the website with the Pinterest tag. In the official blopost Product Manager, Frank Fumarola said, “People come to Pinterest ready to plan, buy, and then do something with the inspiring ideas they’re finding—87% of them have made a purchase after finding a product they liked! With these latest updates, we’re making it easier for you to get your ideas in front of the right audience at just the right time.”

In a recent blogpost Facebook announced that they are adding more monetization options to Instant Articles.

“Creating value for publishers using Instant Articles is extremely important to us, and it is critical to our mission of delivering the best mobile reading experience for people on Facebook. Publishers tell us they measure value from Instant Articles in terms of traffic growth and per-page monetization, so we have focused our investments in this product along those two dimensions.”

The holiday rush is just around the corner, is your site ready? For most retailers, this IS the busiest shopping season of the year. At times, it can make or break a retailer. If your site is not ready to handle a mass influx of hurried shoppers–you might as well throw in the towel right now. Why? Well, you can be certain they will quickly head over to your competitor's site. You need to make the right impression immediately. You don't have much time left to prepare.

Five Critical Steps to Prepare Your Site for the Holiday Shopping Craze1 Five Critical Steps to Prepare Your Site for the Holiday Shopping Craze!

Google AdWords has launched the latest version of AdWords Editor - 11.6 that supports universal app campaigns, Gmail ad templates, and so much more.

“The shift to mobile has happened. And as marketers on the frontline, you need tools that help you build mobile-first experiences at scale. AdWords Editor is here to help — and just in time for the holidays. The latest version (11.6) includes support for universal app campaigns, Gmail ad templates, and much more.”

In a Google+ post, Google announced that display URLs in Unicode characters will show as Unicode characters, doesn’t matter what the users’ preferred language is. Earlier display URLs were shown in Unicode characters if it’s language matched the preferred Google language of the user.

“Starting today, display URLs in Unicode characters [] will show as Unicode characters regardless of the user's Google language preference. Previously, we would only show the display URL in Unicode characters if its language matched the user’s Google language preference.”

Boost Your Organic Click Through Rates Weekly Infographic: 11 Amazing Hacks That Will Boost Your Organic Click Through Rates

Getting good content rankings is any day a dream for any SEO oriented webpage. Checking and analyzing organic click-through-rate (CTR) comes into picture when you are trying to get the best. While there are many hack, trying out these 11 will prove fruitful. Import every data in excel and create graphs and then accordingly segregate everything to the lowest and the highest. Social media linkage, PPC Ads and Google adwords are some of the best ways to get CTR up. Also type of content, emotional grip of the audience along with headlines make a lot od difference.