Google Rolls Out Google Attribution To Say Good Bye To Last -Click!

May 25, 2017 191 readsby Ritu Sharma

Google has announced launching Google Attribution. The new feature is supposed to be the answer to the million dollar question “is my marketing working?”

With Google Attribution will make it possible for the marketers to measure the impact of their marketing efforts across various devices and channels, and it will be possible to do all this at one place and without extra cost.

Insights Into Featured Snippets: New Study!

May 25, 2017 155 readsby Ritu Sharma

New study by Stone Temple Consulting reveals connection between featured snippets and regular snippets in the search results along with a new way to recognize when your site is competing for a featured snippet. The study also shares data on the penetration of knowledge boxes and featured snippets in the search results.

Weekly Infographic: Shortcut to China SEO: What’s Different Between Google and Baidu!

May 19, 2017 159 readsby Navneet Kaushal

Shortcut to China SEO: What’s Different Between Google and Baidu

You are an SEO and you know all about how to rank on the first page of Google. But what about Baidu? Same basic rules apply to both but after the similarities come the differences that you need to understand if you want rank good in Baidu. This infographic by Moravia shares the notable differences between the two search engines.

Top 10 Digital Marketing Articles of this Week: 19th May 2017!

May 19, 2017 174 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 19th May 2017!

Google To Roll Out Jobs Search In A Few Weeks!

May 18, 2017 176 readsby Ritu Sharma

Google announced at I/O17 that they will launching Google for Jobs, a job search feature in the coming weeks.
The testing of the new feature was spotted by a few users a couple of weeks ago.

Google To Roll Out Jobs Search In A Few Weeks

The job feature was not earlier confirmed by Google but they made an official announcement at I/O. Google will probably let developers send the job listings.

Google Improves Quality Score Reporting!

May 16, 2017 176 readsby Ritu Sharma

Google AdWords announced introducing several improvements to Quality Score giving advertisers more visibility in the scores.

New Status column has been added for Quality Score
Google has added three new optional columns to the keyword tabs for “Exp CTR”, “Ad Relevance” and “Landing Page Exper”. Adding these columns will give you a comprehensive snapshot of the keywords’ current scores. This means no more hovering over the keyword status bubble.

Top 10 Digital Marketing Articles of this Week: 12th May 2017!

May 12, 2017 180 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 12th May 2017!

Weekly Infographic: Top 10 Tips For Structuring SEO-Friendly URLs!

May 12, 2017 158 readsby Navneet Kaushal

Top 10 Tips For Structuring SEO-Friendly URLs

We all now how important a website URL structure is. It is important to have a URL structure that is friendly for the users as well as the search engine. This very informative infographic by Digital Information World shares ten tips that guide you refine the search friendliness and readability of your website.

Bing Ads To End Support For Standard Text Ad on 31st July 2017!

May 12, 2017 143 readsby Ritu Sharma

In an official blogpost Bing Ads has announced that it will stop extending support creating new and editing existing STAs on July 31st, 2017. The ads will keep on running but advertisers will not be able to edit them. In March Bing Ads Editor was updated to change Standard Text Ads (STA) to Expanded Text Ads(EXTA).

Bing Hotel Search Results Get A New Carousel!

May 12, 2017 135 readsby Ritu Sharma

Bing hotel search results get a new look with the the new carousel at the top of the page.

Bing Hotel Search Results Get A New Carousel

Clicking on any the results in carousel will take the user to another search results page where further results for hotel name are provided. While the results on carousel are all taken from TripAdvisor, results on the second search has sites like expedia, booking, hotels official website etc.

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