Viacom yesterday made an official announcement that it has filed a lawsuit against YouTube and Google for massive intentional copyright infringement of Viacom's entertainment properties seeking a whooping $1 Billion in damages. Viacom claims that Google and YouTube have programmed more than 1,60,000 clips without any authorization. And these clips have been viewed more than 1.5 billion times.

A press release states:

The March Madness is here. This time, as Loren Baker reports, a few SEO professional have got together to form a Yahoo Fantasy Sports March Madness competition for the SEO world. You can sign up for the SEO group, SEO Gang, using the password feelinglucky. The group URL is

Barry Schwartz has written a post on Google officially requests webmasters to block internal or external search results. Barry informs about a Matt Cutts post namely Search results in search results which revolves around a query raised on Google's Webmaster Help Group.

SEO Buttons For Google Toolbar 4

Mar 13, 2007 | 2,568 views | by Navneet Kaushal

Google Toolbar 4 is out. As ever, Aaron Wall has published a new set of buttons for it. As per now, the buttons are for Internet explorer and US only. The buttons are listed in different sections, such as Link Reputation / Link Popularity, Domain Age, On Page Content Analysis, Competitive Analysis, Blogs Link Search. There is also a helpful lesson on creating your own buttons.

Internal Site Structure Errors

Mar 13, 2007 | 1,358 views | by Navneet Kaushal

Aaron from SEObook has written a post on Common Internal Site Structure Issues. In this post he explains about some common internal site structure errors.

First he informs about making sure that “search engines are seeing and as the same site. If they are not 301 redirect the less popular version to the more popular version.” Then he talks about site structure and says, “In an ideal case your internal site structure would not be the same for every page on your site, especially if you have different sections to your site.”

Joost de Valk informs about Greasemonkey script which allows a person to know the PR of the pages linking to you as well as the anchor test used on the link.

He says:
Google Webmaster Tools shows the incoming links for your website, but you might want to know the PR of the pages linking to you and the anchor text used on the link. This Greasemonkey script does just that, by determining PR for the link through an XML HTTP request and adding it in front of the link.

Google revolutionized the online ad market and earned revenues as if in a windfall. In fact, Google earned $10bn from online ads. Now, Google is moving to the TV ads market which is already worth $55bn.

Philipp Lensen has reported about an article in Wall Street Journal which informed about Google testing TV commercials to cable subscribers in Concord, California. VentureBeat reports from the WSJ news article that:

According to a story on Wall Street Journal, the deal between Yahoo! and AT&T worth $250mn/year is at stake. Clearly, Yahoo! is not in a shape to accept such a major loss of revenue and might dip below red. In fact, the company has already suffered 5% of its market capitalization due to the reports of “renegotiations.”

Google Targeting TV Commercials

Mar 12, 2007 | 1,610 views | by Navneet Kaushal

Danny Sullivan informs about a Wall Street Journal article, Google gains on goal of controlling and targeting TV commercials. WSJ reports, “Google Inc. has established a toehold in pursuing of one its next big ambitions: controlling which television ads viewers see and tailoring them to consumers' interests.” 

Eleven music companies, which includes giants like plaintiffs Warner Music Group and Universal Music Group, have filed a copyright violation suit against Yahoo! China operator Alibaba over widespread infringement associated to digital downloads, lyrics, ringtones, and other music assets. The plaintiffs are looking forward to 5.5 million yuan (which is almost equal to $687,500) for the losses suffered by them.