Webmaster Central gets a new look, informs the official Google Webmaster blog. This revamp does not mean old favorites like Webmaster Blog and discussion group have been given the boot.

google webmaster Google Webmaster Central Gets A Makeover!

Here's a brief look at some of the new additions:

Peter Harbison and the InsideAdwords blog officially announces the first ever update of Google's website Optimizer.

Free landing page optimization tool: The first feature is a wizard for creating A/B split experiments. A/B tests are ideal for testing how well different page layouts perform and for pages that don't get a lot of traffic. Although you can perform A/B testing in Google Analytics, using Website Optimizer simplifies the process and makes it really easy to set up experiments and view results. Click here, to get an idea of how to set up an A/B experiment.

Threads in both Digital Point and Webmaster World both inform of a Google Webmaster Tools' Link Update.

According to zjacob in Webmaster World, such changes seem to have certain characteristics:

  1. "Almost all of the changes seem to be due to external factors, so that in-site SEO does not seem to matter all that much. Knowing as to what that external factor is would be extremely valuable. DMOZ/Google directory changes do not fit the profile of the likely cause.

Based on threads in both Webmaster World and Digital Point Yahoo! Might have ceased using the No Yahoo Directory Tag.

Reports range from

“I've tried switching "meta=SLURP" with "meta=robots" but it still doesn't work… ”

to

“Just this last few days Yahoo is ignoring this tag on my site:

And has reverted back to showing my Yahoo Directory title and description.

Google Advanced Search takes a step forward and adds more date options.

google advanced search  Google Advanced Search Now Includes Date Options!

Thats not all, Ionut also mentions that you can also define time-frames.

"The nice thing is that you can change the value of as_qdr to custom intervals. Here are all the possible values of the as_qdr parameter:

  • d[number] – past number of days (e.g.: d10)

Listed below is the list of Top 600 Highest Paying Adsense for September 2007, as seen on 4rum. Leading the list was 'secured loans' ($62.68), followed by consolidate student loans ($60.25) and find car insurance ($58.56).

localcom Yahoo! Renews Its Advertising Partnership With Local.com Recently, the leading local search engine Local.com and global search giant Yahoo! renewed a multi-year agreement. As per this agreement, Yahoo! Will continue to render its valuable service to Local.com by giving sponsored search results to Local.com’s portal. Local.com is a top U.S. website with around 10 million page visits per month. It is the best local site for relevant search results related to local businesses, products, services and syndicated contents.

Researchers who are studying web search behavior will now be able to access some parts of Google’s raw data. To get access to this basic data, academics have to sign up for the Google Research University Research Program for Google Search, which is designed to provide university faculty and their research teams high-volume programmatic access to Google Search. Only authorized users can get information on specific search queries performed by searchers using Google’s search engine. This data have web search results limited by rate, number of results, and daily maximum queries.

In a recent state newspaper, it was announced that the state-owned Chinese partner of MSN, Microsoft's online services group, desires to sell all its holdings in the China-based joint venture.

Google is all set to launch the Wiki and the company's long-awaited presentation service during this week's Office 2.0 conference, that is scheduled to take place in San Francisco.

google wikis etc Google To Launch Wiki And Presentation Services Soon!