Yahoo! Search Index Update

Sep 27, 2007 | 2,260 views | by Navneet Kaushal

For quite some time speculations were going on about an update at Yahoo!. And now Yahoo! has got some new changes to look forward to its searching capabilities. The news of an updated index was published in their blog titled, "Weather Report: Yahoo! Search update".

Yahoo! Search marketing log has help for all advertisers who want to take advantage of the holiday season, to make more money. These tips are based on all the date the have acquired.

Engage the bargain hunters—According to the BizRate and Shop.org Holiday Mood Study 2006, nearly half of the consumers polled named “free shipping” as a primary motivator to purchase. Other shoppers named “online only sales” and "repeat buyer discounts."

Eric Lander has an informative article which gives a comprehensive guide to Google Webmaster Tools.

Below is a small guide to Webmaster tools:-

  1. Verification
  2. The Overview
  3. Diagnostics
  4. Statistics
  5. Top Search Queries
  6. What Googlebot Sees
  7. Crawl Stats
  8. Index Stats
  9. Subscriber Stats
  10. Links
  11. Google Sitemaps
  12. Tools
  13. Analyze robots.txt
  14. Manage site verification

DMOZ Launches Its First Ever Blog

Sep 26, 2007 | 2,960 views | by Navneet Kaushal

Open Directory announces the launch of a brand new DMOZ blog which will provide all the nitty-gritty on DMOZ information, insight, and updates.

The blog was created to:-

  • Provide authentic messages about DMOZ and the efforts of our volunteer community.
  • Highlight enhancements, both current and future.
  • Allow editors to showcase their categories and describe, in their own words, why DMOZ is so important.

Google Directory PR Updated

Sep 26, 2007 | 2,491 views | by Navneet Kaushal

Gabs in a Search Engine Round Table forum reports that Google Directory PageRank bars have updated.

Barry Schwartz writes that: "Between the PageRank shown in the Google Directory when compared to the PageRank shown in the Google Toolbar. Also, the PageRank values Google has internally are normally different from both the Directory and Toolbar PageRank values."

ZDNet informs that Akram Hussein, a Microsoft Windows Live Platform program manager 'posted details about planned changes to Microsoft's Live Search, ahead of an event next week where the company was slated to unveil the changes to reporters.'

Just yesterday, the DMOZ homepage was missing from SERPs and now DMOZ launches its blog. The purpose of this blog is to

  1. Provide authentic messages about DMOZ and the efforts of our volunteer community.
  2. Highlight enhancements, both current and future.
  3. Allow editors to showcase their categories and describe, in their own words, why DMOZ is so important.

'Microsoft Takes Aim at Google’s Ad Supremacy,' reads a NYT headline which explains how Microsoft is taking on Google Inc in what the latter does best: Advertising.

Brian McAndrews, CEO aQuantive (now part of Microsoft) may be new in Microsoft but 'he does know the Internet ad business, having run aQuantive'.

msft beat doubleclick Microsoft Takes Aim at Google’s Ad Supremacy

Blogoscoped has a post called "Google-powered Social Site Shuts Down "Sensitive" Groups?". Apparently, 'sensitive' groups in social networking site, Tianya have been closed down.

Posted below is an example of a Tianya group, called "Google Fensi" that was shut down recently.

screenshot Googles Social Networking Partner Tianya Shutting Down Sensitive Groups

Mozy, a company that provides online backup solutions to corporates and homes both, apparently refused Google Inc's purchase offer only to agree to EMC Corp.

emc logo Mozy Turns Down Google, Approves EMC header mozy logo Mozy Turns Down Google, Approves EMC

According to reports, EMC paid $76 million for the online backup company. This acquisition clearly is Google's loss. If this is the first time you are hearing Mozy's name, let it be known this company was listed in Time magazine's 50 Best Websites 2007. Mozy's services cost only $4.95 per month.