Hyderabad To Get A Googleplex!

May 14, 2007 | 2,454 views | by Navneet Kaushal

Google's booming presence in India leads to a second office in Hyderabad. This will be the second office as an office already exists in the city. Hyderabad aka "Cyberabad" was the perfect destination as the city is the country's IT epicentre and also because of its technologically-adept and large English speaking populace.

No. 1 SEO Tip… Really?

May 14, 2007 | 1,917 views | by Navneet Kaushal

The whole world and their cousin wants to topple Google. In keeping with this, Jon Rognerud wrote about what he in his technical expertise thought was the The No. 1 SEO Tip.

In short, some of his suggestions include:

"Context" is the new buzzword for SEO in 2007. While you should still write good, natural, user-friendly and relevant web copy, using some simple LSI techniques can elevate your search engine ranking."

Reuters and WSJ informs IAC will launch Ask Mobile GPS on Sprint Nextel Corp. The application is a GPS-powered mobile application through which users can find local information like products, services, businesses, people etc. Ask Mobile GPS is a combination of Citysearch, Ticketmaster, Evite and Ask.com, for users on the go. Upcoming months will also see features like dating portal Match.com and RealEstate.com

My Quote In Seattle Times

May 12, 2007 | 2,335 views | by Navneet Kaushal

masthead 111 My Quote In Seattle TimesFew days back I was contacted by Seattle Times report Kim Peterson regarding my views on Microsoft adCenter and how adCenter is doing after nearly a year. This monday I was quoted in his story Microsoft's sophisticated ad system has some catching up to do:

Google AdWords' successful video ad format, Click-to-play, now comes in a bettered and improved version, Google Ad Creation Marketplace. Video ads are more effective in gaining consumer clicks and in attracting potential customers too.

The application is easy available right in the current advertiser clients' account. With Click-to-play, advertisers could sell their products and services through attractive videos. Google Ad Creation Marketplace simplifies creating video ads.

Once you are banned from Google AdWords are you booted out forever or is there a dubious way in? Asks a victim of the ban at a forum .

According to Digital Point, some users have been banned from AdWords for bidding on certain keywords, on many occasions without prior notice. Suggestions include getting a new debit/credit card with a different billing address and using either a middle name as the first name. However, Google is good at finding banned users.

AdSense Policies Simplified

May 11, 2007 | 1,699 views | by Navneet Kaushal

Many Google AdSense users were confused on reading the list of AdSense guidelines and policies that ensured them longevity and success in the ad serving program.

In the latest news, HitWise reports Google is still king in Web search. Accounting for 65% search, Google is followed by Yahoo!Search with 20.73%, MSN totalled 8.46%, and in fourth spot was Ask with 3.69%. The other search engines, 47 of them, managed to total only 1.86%. All these figures are for April in the U.S. alone.

Communicating between Google and webmasters took a blow when some German webmasters received fake penalty notification emails allegedly sent by Google Search Quality. The problem arose as these spam notices look very similar to Google's mails. An original example of Google's penalty notification email is:

“Dear site owner or webmaster of http://www.chefrevival.com.au/,

A Cyprus based news site, Playfuls, which was ranked 16th in Google's English-language news sources was removed from Google News as the news site was suspected of 'gaming' Google News algorithm. Playfuls had nearly 8,000 listings in the site even higher than New York Times,