February 2008, Week 4: Weekly Cover-Up of Important Happenings Related To Search Engines!

Feb 23, 2008 115 readsby Navneet Kaushal

All that happened in the world of search engines in the fourth week of February, 2008. Once again, the blogs are all in chronological order. Enjoy!

Microsoft To Make Its Indexing Algorithm Less "Strict"!

During the closing months of last year, there were complaints from many webmasters not Live search not indexing their sites.A member at the WebmasterWorld thread, "nickreynolds," reports of receiving a note from a Microsoft representative, suggesting that things are about to change. Find out what exactly is about to change.

Microsoft Updates Employees On Yahoo! Proposal!

Feb 23, 2008 113 readsby Navneet Kaushal

An e-mail sent by Kevin Johnson, president of the Microsoft Platforms & Services Division to provide employees of the Platforms & Services Division with an update on the proposal to combine with Yahoo, clearly indicates, how seriously is Microsoft surging ahead with the merger.

Microsoft Says No Major Lay-Offs In Yahoo! Merger

Feb 23, 2008 114 readsby Navneet Kaushal

Last Friday Microsoft Corp suggested that it had no plans to make major lay-offs if it succeeded in buying Yahoo Inc, rather there would be plenty of employee opportunities throughout the company, reports Reuters. It sure tickles the mind about the coming Microsoft and Yahoo merger.

Kevin Johnson, president of Microsoft's platforms and services division, said in an e-mail to employees in his unit that the company would dedicate "significant rewards and compensation" to retain Yahoo and Microsoft employees.

adCenter Tips: What Keywords To Choose Brand Or Generic?

Feb 23, 2008 117 readsby Navneet Kaushal

You've been promoting your business or your client's business for some time now. Moreover, though you know very well about the age-old dilemma of which kind of keywords to choose for your campaigns, hitherto you've resolved the puzzle by yourself. Now here comes some solid advice from from the experts at adCenter.

YSM Tips: Use More Excluded Keywords For Relevance!

Feb 23, 2008 115 readsby Navneet Kaushal

For most of us the word excluded is more a negative word, especially if you are someone who has been excluded from a party. However, the Excluded Words feature is more of a help when you need to block unwanted searches that you believe aren't relevant. And for the record, the excluded keywords are also called negative keywords, but they're still positive. So for increasing your relevance this is what YSM advises:

Microsoft adCenter's Dynamic Keyword Feature Not Fixed Yet, But An Alternative Exists!

Feb 23, 2008 114 readsby Navneet Kaushal

Just like Yahoo's Panama and Google's AdWords, MSN's AdCenter initially allowed the dynamic keyword insertion after they launched the program. However for a couple of years now it's functioning has been far from being perfect. Many people have aired their views about dynamic keywords in URLs for adWords.

Ask Comes Up With Better Binoculars For Searches!

Feb 23, 2008 116 readsby Navneet Kaushal

Search engine industry is awesomely competitive, as all search engines, big an small are always on a roll to enhance an average user's experience. Of late Ask has turned out quite a few fresh tweaks to its services. During late last year it was the Ask Eraser, then there was the Voice Activated Mobile Directions Feature!, Customized Ask.Com Homepage and the recently launched BigNews, all of these efforts did translate into success for the company.

Google Wants Feedback Through Webmaster Tools User Survey!

Feb 22, 2008 114 readsby Navneet Kaushal

If you're a Webmaster you would in all possibility have used the Google Webmaster Tools. And many time during the usage thoughts like "I wish…." or "I hate this" or even "I'm lovin it!" must have crossed youir mind. If you did think like that then here's your chance to voice your opinion through Google's Webmaster Tools Survey.

Yahoo! Adds nofollow Tags To Photo Descriptions On Flickr!

Feb 22, 2008 114 readsby Navneet Kaushal

Flickr has recently added nofollow tags to the links present within its Web site observed Jeff Muendel & Brian Brown. This change came to light during a review of a Flickr account. The picture portal has long been considered one of the most attractive social media entities amongst few others for improving inbound links to a given site. The reason for this perception was simple that it continued to offer "link juice" from links placed within the user-generated content or the photo descriptions.

AdSense For Video (Beta) Launched!

Feb 22, 2008 115 readsby Navneet Kaushal

If you live in the US and are posting a lot of videos to YouTube you could now very well mint millions, as the AdSense for Video beta has come out of its pilot and has made a debut as a beta, informs the Google AdSense Blog. Once you sign up for the AdSense for Video beta you can begin reaping the benefits.

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