Google's CEO, Eric Schmidt gave a great interview to a couple of Stanford business school students, Matt and Julio. Eric talks about the future of Google and the survival tips in the times of competition.

Eric joined Google as Chairman and CEO in 2001 and runs the company in a unique triumvirate along with co-founders Sergey Brin and Larry Page. The three of them were recently ranked the #1 most important person on the web by PC World. Prior to joining Google, Eric was the CEO of Novell and CTO of Sun Microsystems. 

Google Operating System informs that Google Blog search ranks the search results by relevancy. The sort by date is also available. However, it is interesting to note the way Google ranks blog posts. 

Positive signals

  • links from blogrolls (especially from high-quality blogrolls or blogrolls of "trusted bloggers")
  • links from other sources (mail, chats)
  • using tags to categorize a post

According to a news report on The Sydney Morning Herald, Google is about to offer 'a new option that places its Internet search box in panoramic settings that change with the time of day and the weather.' 

The report further informs:
Google's new package of decorations, also known as "skins", are designed to make the home page feel even more homey, said Marissa Mayer, the company's vice president of search products and user experience.

Google has acquired Gapminder's Trendalyzer software. Google informs, “Trendalyzer generates moving graphics and other novel effects in the display of facts, figures, and statistics in presentations.”

The Google blog further reports:
Gathering data and creating useful statistics is an arduous job that often goes unrecognized. We hope to provide the resources necessary to bring such work to its deserved wider audience by improving and expanding Trendalyzer and making it freely available to any and all users capable of thinking outside the X and Y axes.

Google Phone Creates A Buzz

Mar 19, 2007 | 3,007 views | by Navneet Kaushal

Google executives in Europe confirms that Google is working on a mobile phone project. The possibility of a Google phone has been circulating since the last year.

A report on informs:
The head of Google in Spain and Portugal has confirmed that Google is working on a mobile phone. "Some of the time the engineers are dedicated to developing a mobile phone," Isabel Aguilera is quoted as saying on the Spanish-news Web site

Google has added another feather to its cap. This time it has acquired Adscape, an in-game advertising company. The terms of the acquisition are not out in the open. However news is making wave that this acquisition cost Google somewhere about a whooping $23 million.

AdWords API blog has announced that the AdWords API Version 9 (V9) has been launched. There are four major changes and few minor changes as well.  

Support for Video Ads: You can now create and manage click-to-play video ads for both keyword- and site-targeted campaigns (video upload not supported via the API)
Local Time Zone Statistics: Now all calls return statistics in the account's local time zone (we have removed the inPST parameter)
Batch Check Ads: Before you try to insert or update ads, you can now check a batch of ads for policy errors.

Keeping in view that the German speaking webmasters community is the second largest community, Google has introduced Google Webmasters blog in German language.

A couple of days back the news surfaced that Viacom has sued Google for compensations accounting to 1$ billion for violating the copyright policy. In their defense they claim that they have always followed the rules and regulations pertaining to copyrights.

Search engine optimization of discussion forums is not a very well explored topic in the SEO circles. The forums still look the way they did ten years before and grow into bulky megasites that are neither friendly to the information seeker or search engines. In fact, come to think of it, not much has changed when it comes to forums.