Coming Up, 2 Search Engine Conferences!

Nov 30, 2007 115 readsby Navneet Kaushal

Two major search engine conferences are coinciding this year Search Engine Strategies (SES), Chicago 2007 & PubCon Las Vegas 2007. Both of these would be held in the first week of December 2007.

We would be covering both the events.

SES Chicago 2007 Schedule:

Monday, December 3

  • 9:00-10:00AM: Search Around the World – Part One: Asia/Pacific & Australia
  • 9:00-10:00AM: Mobile Search Battle Royal

Know About a Malware? Tell Google About It, Direct!

Nov 30, 2007 114 readsby Navneet Kaushal

Google's safe browsing page allows you to report malwares to Google directly.

malware.jpg

Google it seems has decided to take the bull by the horns itself.

Yahoo! & Adobe Cut A Deal To Bring Ads With PDFs!

Nov 30, 2007 114 readsby Navneet Kaushal

Both Adobe and Yahoo! Have colluded to show contextually relevant Ads with PDF files reports New.com. They state "Yahoo and Adobe are bringing pay-per-click ads to Adobe's Portable Document Format so that publishers can serve up ads inside PDFs distributed on Web sites and over e-mail that are contextually relevant to the content."

Malwares Removed: But No Clear Comments from Google!

Nov 30, 2007 114 readsby Navneet Kaushal

Following reports of manipulation of the major search engines at Sun Belt to increase the rank of malware sites. Google seemed to have got into action and removed the malware sites.

Sitelink Update by Google!

Nov 30, 2007 115 readsby Navneet Kaushal

According to a post at SEO home, Google seems to have updated the sitelinks, the post reads "Noticed this morning that for one site I work on the google sitelinks have updated..
In this update google has picked a really odd page and also has applied text to the new a link to the page and not the link's alt tag itself.. And yes its a image only link..

My Location Feature for Mobile Launched by Google Maps!

Nov 29, 2007 114 readsby Navneet Kaushal

Google Mobile, maps page, has surfaced with a “My Location” Feature. Though still a beta release, it still could be very useful as they've explained it.

googlemylocation.jpg

With the help of this feature you could "See your location on the map, with or without GPS. Save time and tedious keystrokes finding where you are, what's around you, and how to get there."

Google Chocolate Box for Googler!

Nov 29, 2007 114 readsby Navneet Kaushal

Matt Pagel the Googler got this exotic Google brand of chocolate box, the snippets at Flicker.com reads "We started the day with champagne and chocolates. The chocolate came in the form of an edible box with caramel chocolates inside. I got the chocolate box as a thank-you from work. No, Google, thank YOU."

googlecake.jpg

Adwords Campaign Templates Launched!

Nov 29, 2007 114 readsby Navneet Kaushal

Google states on the Adwords Help Center that the new feature would help advertisers manage their account efficiently with the "Campaign Templates." They say that "A campaign template is a pre-defined campaign created by My Client Center account managers (template creators) for their managed accounts. Template users, or advertisers with managed accounts, can use these templates to create new campaigns quickly and efficiently.

Paid Link Policy made absolutely clear by Google!

Nov 29, 2007 116 readsby Navneet Kaushal

On Webmaster Help Center Google discretely specifies the policy pertaining to "Paid Links".

It states that “Google and most other search engines use links to determine reputation. A site's ranking in Google search results is partly based on analysis of those sites that link to it. Link-based analysis is an extremely useful way of measuring a site's value, and has greatly improved the quality of web search. Both the quantity and, more importantly, the quality of links count towards this rating.

Modify the Way SERPS Appear on Google!

Nov 29, 2007 114 readsby Navneet Kaushal

According to Google experimental you could now be able to change the way you view the search results. Google's experimental page says "See results on a timeline, map, or in context of other information types. With these views, Google's technology extracts key dates, locations, measurements, and more from select search results so you can view the information in a different dimension.

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