Yahoo! has now given its nod to accept Sitemap protocol. The sites can be now authenticated through Yahoo! Site Explorer. But to get your site authenticated by Yahoo! you are required to first make an  authentication key file and then upload at your site's root. After uploading you can request Yahoo! for authentication and you will get the answer in 24 hours. But at the same it is very important to note that you do not remove the authentication key once Yahoo! has authenticated your site. This is because Yahoo! from time to time looks for existence of the key and on its removal the site can be unauthenticated.

China did not prove to be a profitable market for EBay Inc. but since China is a promising market, EBay Inc. has now partnered with a local firm of China, Tom Online. Tom Online is an Internet portal and wireless services firm based in Beijing. In an interview to Reuters, EBay Chief Executive Meg Whitman said “One thing we've learnt operating here for three or four years is that actually we are going to be better served by tapping into a local partner who has local knowledge.”

Google Launches Google News Russia

Dec 20, 2006 | 1,441 views | by Navneet Kaushal

Goolge has set afloat Google News Russia which gives the top stories of the country. Google has also launched a translation option for the Russian language. It is being believed that Google has put to work its new translation effort. One notable point is that the results snippets on Google News Russia are 3 times longer than the English snippets which comes on the Google News USA. is busy experimenting a new search interface which is called Ask X. The interface is loaded with several features. A steel background dons the homepage and for your search you will be transported to a page which is divided into a three-panel interface laden with various search features.

Google Updates Quality Score

Dec 19, 2006 | 148 views | by Navneet Kaushal

Last month we reported the advertisers uproar after the launch of New AdWords algorithm. Lot of discussions have been taking place, regarding the time taken by Google to re-evaluate the score of the landing page once a page is updated. Of course, the discussion did not end at any concrete result. Then, the question came whether the Quality Score is based on the website or the whole Google account. The resonant reply was that it is based on the keyword and not the account. Though many people think differently.
To understand what Google is actually looking for it would be best to look up the recently updated page in  Google's AdWords Blog. Similar postings could be found on Google Webmaster Guidelines  explaining the attributes for organic rankings.

Get More Out Of Google Homepage

Dec 19, 2006 | 148 views | by Navneet Kaushal

Google has added two latest services to the 'More' menu, that is blog search and the newly-released patent search. This might just be a test run by Google as the above search options are not visible to all.
Blogs have become very popular so they deserve a special search link on the homepage. But giving patents a special space on the home page sounds a bit strange. Well! Who can argue about Google tactics. They might have seen an opportunity hidden in the patent search link. But giving blog search a special link on the homepage has surely won welcome comments from bloggers all around the globe.

This might not be the happiest year ending for Yahoo!. Many of its executives have quit during the past year. Tim Converse who leads the anti-spam efforts as an engineering manager has called it quits and decided to move on to a start-up.
On his personal blog, Tim writes, “I've been mulling this one for a while, but finally had to pull the trigger. I'll be leaving Yahoo! Search at the end of the month, and going to a small startup.
The decision was hard, because there is absolutely nothing wrong with my Yahoo! job. The people in Engineering, Research and Applied Research (the last of those being where I currently work) are both top-flight and really nice. The company has been good to me, and kept giving me more scope and new interesting problems to work on. And I am proud of the team that I've put together over the last couple of years.”

Without much noise Google has discontinued the free Google SOAP API Search key as on 5th December 2006. However, Google has launched Google AJAX Search API to replace the previous option.
Google Soap API Search Key was very popular and it was used by SEO and developers for a very long time. The Google AJAX Search API allows the users to put an AJAX search box onto their site. The features are not the same as Google SOAP API Search key. The SEO's and developers using the API Search Key for a long time will find it difficult to adjust to Ajax Search API. But, it is not like Google to just take off a service and not leave a replacement, so let's wait and hope that the Google AJAX just gets better.

When we last reported on 27th October, we said No Directory Tag Support by Yahoo! Soon. Since then there was no news of the same. Most of us almost forgot about the news. Tim Mayer of Yahoo! has finally broken the silence and reported that No Yahoo! Directory Tag will come this January.
This tag will allow webmasters to instruct Yahoo! to refrain from using their Yahoo Directory title in the results of their searches. Hopefully we will see this new feature in mid January.
Read Tim Mayer's comments on WebmasterWorld.

Duplicate Content No More!

Dec 19, 2006 | 148 views | by Navneet Kaushal

Many a times as a surfer you might have come across more than one site having similar content. Even as a website owner you might have been concerned about your content being copied. Google on their official webmaster central blog explains the pros and cons of duplicate content.
Google blog quoted, “Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar.” According to them an article written in Spanish as well as English is not duplicate, moreover, quotes or small phrases are also not considered as duplicate.
Google further voiced their concern over duplicate content. They said, “Our users typically want to see a diverse cross-section of unique content when they do searches. In contrast, they're understandably annoyed when they see substantially the same content within a set of search results.”