Google Stops Using DMoz Listings For Snippets, Officially!

Jun 3, 2017 146 readsby Ritu Sharma

Google announced in a blogpost that it no longer uses DMoz listings for snippeting. As a result, it is now very important for the webmasters to provide high quality meta descriptions.

Google earlier took search result snippet from three places:

  1. The content of the page
  2. The meta description
  3. DMOZ listings

Top 10 Digital Marketing Articles of this Week: 2nd June 2017!

Jun 2, 2017 153 readsby Ritu Sharma

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 2nd June 2017!

Weekly Infographic: Free Tools to aid New Webmasters With SEO!

Jun 2, 2017 135 readsby Navneet Kaushal

Free Tools to aid New Webmasters With SEO

 

New webmasters and bloggers rely on SEO tools to monitor traffic, back links, site speed and much more. This insightful infographic by Pagetraffic suggests some great free tools for new webmasters and admins to begin with.

Google Introduces Interactive Knowledge Panels For Art Related Searches!

Jun 1, 2017 151 readsby Ritu Sharma

Google said in a blogpost that it is starting to show more relevant results to the art related searches. A new feature has been added to Street View to provide insights about the artworks on the virtual museum visits.

Maximize Conversions With Google AdWord’s New Smart Bidding!

Jun 1, 2017 136 readsby Ritu Sharma

In an official blogpost, Google AdWords has announced launching a new Smart Bidding Strategy that will set the right bid for each auction automatically to get the maximum conversions without exceeding the daily budget.

Setting up Maximize Conversions is easy. Go to your campaign’s setting page, click “Change Bid Strategy” and select Maximize Conversions. Advertisers can test Maximize Conversions, get insights and monitor their bid strategies to understand the performance.

Google Warns About Guest Posts For Link Building!

May 29, 2017 215 readsby Ritu Sharma

In a Webmasters blog, Google has warned site owners about publishing content on other sites for link building. Google says, “Lately we've seen an increase in spammy links contained in articles referred to as contributor posts, guest posts, partner posts, or syndicated posts. These articles are generally written by or in the name of one website, and published on a different one.”

Top 10 Digital Marketing Articles of this Week: 26th May 2017!

May 26, 2017 169 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 26th May 2017!

Weekly Infographic: 8 SEO Ranking Factors to Help You Rank Higher on Google!

May 26, 2017 176 readsby Navneet Kaushal

8 SEO Ranking Factors to Help You Rank Higher on Google
Struggling with your website SEO? Want to get found on Google? Wondering what are the SEO factors you need to concentrate on in 2017? In this infographic Harris Myers shares top ten factors that you need know to rank on page one of Google.

Google AdWords Introduces Ads Data Hub For More Insights From The Campaigns!

May 25, 2017 158 readsby Ritu Sharma

In an official blogpost Google AdWords announced the launch of the beta version of Ads Data Hub. This is a cloud based measurement solution for a mobile world. Google said, “We are also announcing that Ads Data Hub is a solution not just for YouTube, but a tool that offers access to more data and helps unlock actionable insights across Google ad platforms, including the Google Display Network and DoubleClick. And with Ads Data Hub now in beta, we’re expanding who can use it.”

Google Rolls Out Google Attribution To Say Good Bye To Last -Click!

May 25, 2017 194 readsby Ritu Sharma

Google has announced launching Google Attribution. The new feature is supposed to be the answer to the million dollar question “is my marketing working?”

With Google Attribution will make it possible for the marketers to measure the impact of their marketing efforts across various devices and channels, and it will be possible to do all this at one place and without extra cost.

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