Google Shares Popular "How To" Searches!

Sep 6, 2017 151 reads by Ritu Sharma

Google has a new data source for the webmasters who want to capitalize on “how to” searches”. In a recent blogpost Google has shared most popular “how to” searches, not just this, Google has launched a new website to show this data.

In the last thirteen years, searches beginning with “how to” have increased by 140% and these searches are rising. Among all “how to searches”, people mostly look for help with “how to fix” things.

Google Trends has segregated this data by Geographic Location. While the North Americans mostly search for “how to fix toilets”, people in warmer climates look for help to fix their refrigerators, and people from North and Eastern Europe want to know how to fix a light bulb.

See what's in store at Spikes Asia 2017, APAC’s festival of creativity!

Sep 5, 2017 139 reads by Navneet Kaushal

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GET READY FOR APAC'S BIGGEST CELEBRATION OF CREATIVITY

Weekly Infographic: DIY SEO: The Definitive Guide to Being an SEO Expert!

Sep 1, 2017 154 reads by Navneet Kaushal

DIY SEO: The Definitive Guide to Being an SEO Expert

Trying your hand at SEO? Need help understanding what goes on behind the scenes in the eyes of Google? Check out the insightful infographic shown by Red Website Design sharing an expert guide to become an SEO expert in no time.

YouTube Gets a New Look and New Features!

Sep 1, 2017 150 reads by Ritu Sharma

YouTube has seen many changes and updates recently on mobile and desktop. There is a brand new logo and YouTube icon. The new logo has a cleaned up version of the YouTube woodmark and icon.

YouTube Gets a New Look and New Features

AdWords New Reporting to Show How Often Your Shopping Ad is Displayed in The Top Spot!

Sep 1, 2017 144 reads by Ritu Sharma

Google AdWords has rolled out product status reporting and absolute top impression share to help advertisers see how often their shopping ads are shown in top position. These two features will hep identify product data gaps and measure competitiveness in Shopping campaigns.

Google says the left-most ad on mobile shopping results get 3 times more engagement, impressions in left most position are called "absolute top" impressions. Using absolute top impression share will show the percentage of time your product is showing in this position.

Top 10 Digital Marketing Articles of this Week: 1st September 2017!

Sep 1, 2017 150 reads by Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 1st September 2017

Google Adds Landing Pages Report To Check Landing Page Performance!

Aug 26, 2017 192 reads by Ritu Sharma

In an official blogpost Google announced about rolling out the "Landing Pages" page. This will help advertisers see how their lading page are performin. "Landing Pages" will be rolled out over the coming weeks in the new AdWords Experience. The new page will show which URLs in your account are mobile-friendly, which ones drive the most sales, and which one need attention.

Top 10 Digital Marketing Articles of this Week: 25th August 2017!

Aug 25, 2017 169 reads by Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, search engine optimization, social media, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 25th August 2017!

Weekly Infographic: 13 Reasons Why SEO’s Still Tops For Marketers!

Aug 25, 2017 170 reads by Navneet Kaushal

13 Reasons Why SEO’s Still Tops For Marketers

 

Is SEO really dead? People have been saying “SEO is dead” ever since SEO was born but let’s just keep aside these hoaxes away for a minute and concentrate on the more nitty-gritty aspects. Recent studies show that 82% of marketing influencers still believe that SEO effectiveness is increasing. Check out the results in the infographic shown by The Misfits Media Company.

Essential eCommerce SEO Strategies To Boost Sales!

Aug 24, 2017 242 reads by Navneet Kaushal

Follow our essential eCommerce SEO strategies to boost sales, and believe me you will not regret it.

Everyone knows that eCommerce is BIG business…

Once upon a time, eCommerce was just Amazon and eBay.

Now, with so many of these make-it-yourself eCommerce sites, the entire SEO for eCommerce is radically changing.

I read somewhere that there are about an estimated 110,000 English language eCommerce sites, in Alexa’s top One Million sites.

Given the competition, how can you ensure that it is YOUR eCommerce site that will rise to the top?

One thing that comforts me is that the eCommerce SEO strategies for most of these sites are dreadful. So there is still hope…

I have made a list of some key eCommerce SEO strategies that can help you have a clear edge over your competitors.

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