FacebookCreative IMAGE 1  Facebook Creative Shop Adds New Tools for SMBs

Small and midsized businesses are vital for the Facebook community, and thinking of them, Facebook Creative Shop refined some new tools to smooth the process for them.

The SMB-targeted creative elements from Facebook Creative Shop are:-

1. Story Packs: Pre-packaged ad ideas by vertical that SMB’s can customize with their own photographs and copy.

FacebookCreative image 2 Facebook Creative Shop Adds New Tools for SMBs

Google announced about their new launch- an interface that is optimized for slower mobile connections. This way if the users are searching for Google on their mobile device and are in an area that has unusually slow connection speed, Google will tone down the search interface to make the search results load faster.

Google said:

Bing announced they are about to launch a new image search interface and design, which is aimed at helping the searchers do more with image search than to just look at images.

Here is a snapshot of the new interface both on desktop and mobile:

bing image new image 1 Bing Announces New Image Search Interface and Design!

Here is a list of what the new features include as told on the official blog:-

There have been no confirmed updates or data refreshes for both the Panda and Penguin algorithms since 2014. Yesterday in a Google Hangout, it was addressed that the algorithms are not updating regularly, and that someone at Google has to push them out manually.

Google’s John Mueller said, “I think both of those algorithms [Panda and Penguin] currently are not updating the data regularly. So that is something for both of them, where we kind of have to push the updates as well.”

The Verge reported today that YouTube will be soon launching an ad free video subscription service that will cost around $10 [per month. The unnamed subscription package will allow subscribers to store videos offline on mobile devices and may include lower priced subscriptions for specific categories like music or children’s programming.

Sources told The Verge, “It will also let creators put their videos behind a paywall so that only subscribers to the premium version can view them.”

Google announced on Google+ yesterday that the Keyword Planner tool within Google AdWords is being upgraded to add benchmark data. Now you can compare your performance to your competitors.

Google said it is rolling out over in the next few weeks. The feature is "enhancing the Keyword Planner to help you compare your search term coverage to other advertisers," said Google.

YouTube is likely still the first platform that comes to one’s mind when thinking about videos. However, more advertisers will run video campaigns on Facebook this year than on YouTube, according to a new report from video and social advertising company Mixpo.

MixpoVideoAds image 1 4 Reports Suggest That Advertisers Will Run More Video Campaigns on Facebook This Year Than on YouTube!

Mixpo pointed on the fact that the reverse was true in 2014, with more video ad campaigns on YouTube than on Facebook, adding in a release announcing its findings:

Google is now bolding the answers in the search results area when quick answers are displayed at the top of the page, in the knowledge graph box area.

For example, a search for airline pilot salary shows figures bolded, even though the query didn’t mention that number:-

Screenshot 1 Google Is Bolding Answers in Search Results!

Or a search for [the average age of a college student] bolds 25:

Screenshot 2 Google Is Bolding Answers in Search Results!

Twitter announced today that it’s updating the “quote tweet” button in mobile apps. It is giving web users the option to add commentary to tweets they want to share. Tweets shared in this way will be embedded and displayed as a Twitter-card style image. The change for mobile is rolling out now on iOS and will be “coming soon” to Android. This means that when users hit the quote tweet button they will no longer get a full dump of the tweet’s text in the compose window. They will be able to append up to 116 characters of commentary.

Spotted first by AppleInsider, Apple has added reviews content from TripAdvisor and Booking.com to Apple Maps. The new review sources appear to be both for US and international locations, though it is predominantly outside the US.