Free Webinar: How to Master SEO in 2017?

Feb 15, 2017 123 readsby Navneet Kaushal

How to Master
SEO in 2017

Free Webinar

17 February 2017 (Friday) 3-4 PM (GMT +05:30)

If 2016 was a year of Mobile SEO, 2017 is going to be the year of Schemas and Knowledge Graphs. The new Rank Target is 'rank zero' (you heard it right) and not rank one.

In this webinar on How to Master SEO in 2017, you will learn about what all will it take to dominate SERPS as never before.

“People Also Ask” Box Now Appearing Frequently After The Google Featured Snippets!

Feb 15, 2017 129 readsby Ritu Sharma

If you have noticed featured snippets in the Google search results are not being often followed by “people also box”. Many of the queries that trigger featured snippets show the box. The box doesn’t show for all queries though.

Have a look at the screen shots below to see how it looks:

“People Also Ask” Box Now Appearing Frequently After The Google Featured Snippets

 

“People Also Ask” Box Now Appearing Frequently After The Google Featured Snippets

Pinterest Hires Randy Keller Of Google Image Search!

Feb 13, 2017 135 readsby Ritu Sharma

Pinterest, which was initially described as a social scrapbooking or photo sharing site, has hired Google’s Randy Keller, who was a senior staff engineer and led a team of forty engineers, as its first Head of Search. This is an absolutely new profile at Pinterest.

Top 10 Digital Marketing Articles of this Week: 10th February, 2016!

Feb 10, 2017 120 readsby Navneet Kaushal

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 10th February, 2016!

Weekly Infographic: Google’s Biggest Updates From 2016 & How They Affect Your SEO In 2017!

Feb 10, 2017 119 readsby Navneet Kaushal

Google’s Biggest Updates From 2016 & How They Affect Your SEO In 2017

For those who like to stay updated about Google’s algorithms and want to know how he SEO in 2017 can be affected by the updates of 2016, E2M has shared an infographic.

Google To Retire Converted Clicks In March 2017!

Feb 10, 2017 126 readsby Ritu Sharma

Google has decided to say good bye to “Converted Clicks” in March 2017 after 15 years. The announcement was made on Google+.

They wrote, “Conversions” give you everything “Converted clicks” did, and much more. For example, “Conversions” can take advantage of non-last-click attribution models and different counting options in addition to measuring important actions like cross-device conversions and store visits.”

Google AdSense More Control To Publishers Over The Ads They Serve On Their Site!

Feb 8, 2017 396 readsby Ritu Sharma

Google AdSense announced about the recent updates that give more control to publishers to opt-in or filter out some categories of ads.

Google said, “General Category Blocking was introduced in some countries in 2010 to help you scalably prevent competitors’ ads and ads that may not fit your audience from appearing on your site, by letting you opt out of showing ads from certain categories and subcategories such as “Finance,” “Apparel,” and “Tourism.””

It’s Easy To Access, Copy, and Share The Canonical URL Of An AMP Document!

Feb 8, 2017 341 readsby Ritu Sharma

Google AMP team announced that they are adding a feature to the AMP integration in Google Search, making it easier for the users to access, copy, and share the canonical URL of an AMP document.

AMP documents have three different kinds of URLs:

  • Original URL: The publisher’s document written in the AMP format
    http://www.example.com/amp/doc.html

Over A Hundred Million Ads Rejected By Bing in 2016!

Feb 8, 2017 383 readsby Ritu Sharma

In an official report Bing reported that they rejected 130 million ads and banned 175000 advertisers in 2016.

In 2016 Bing blocked more than 5000 advertisers and 7000 sites for Phishing, which remains a major concern, and more than a million ads selling counterfeit goods were blocked. 7 million ads that were serving misleading content were blocked and more than 300 advertisers who were highjacking the browser with their ads or scaring the users that their PC is infected were also blocked.

Google’s New Carousel To Expand The Search Results!

Feb 6, 2017 523 readsby Ritu Sharma

Users can now filter or expand the search results using the new Carousel slider at the top of both desktop and mobile search results. Here’s the screen for desktop and mobile searches when we search for kids clothing and baby clothes.

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