Jul 11, 2012 113 reads by Navneet Kaushal

Ever since the Panda struck there have been endless speculations, discussions and revelations on the road to recovery after a Panda smack. The Holy Grail of Panda Recovery – A 1-Year Case Study is a story on Search Engine Journal which is probably the most comprehensive Panda recovery story ever.

Here is an excerpt from the same:

“Addressed server speed and script noise issues related to ad networks

  • Removed in-text link ads
  • Reduced ad providers from four networks down to two
  • Reduced ad blocks from seven down to five on main pages
  • Reduced ad blocks on sub-cat and detail pages from nine down to seven
  • Eliminated ad blocks from main content area

Refined keyword topical focus across top 100 pages

  • Rewrote page titles
  • Modified URLs and applied 301s to old version
  • Rewrote content across all 100 pages to reflect refined focus
  • Reorganized content by category type
  • Moved 30% of sub-category pages into more refined categories
  • Eliminated “node” page indexing”

The article is really long but you will not mind spending time on it because of its amazing eye openers. 

Panda Recovery- Exhaustive Case Study!, 5.0 out of 5 based on 1 rating
Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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