Pinterest has introduced a new “Follow” button to help users find the latest pins from their favorite brands and publishers on Pinterest. Clicking on the Follow button, a small dialog box will appear displaying the account’s latest pins.
The best part is your visitors don’t need to leave your website to follow you. As soon as someone follows you they will be able to view your pins in their home feed. If your account has the original Follow button you do not need to do anything to get the new version. In case it is not there and you want to add this button, all you have to do is copy and paste a couple of lines of codes into your pages and you will have the button in place.
The new Follow button is available on the Pinterest Widget Builder.Pinterest Rolls out a New Follow Button to give Users a Preview of the Latest Pins of a Brand!,