A latest Open Source web analytics Software released under GPL license, Piwik can be called a neat and developer friendly tool. Though similar in functionality to Google Analytics, Piwik has many features. It is the new version of phpMyVisites and is supported by OpenAds.
Some of the fine features of this Open Source Software include:
- Open APIs
- Plugins Architecture
- Data abstraction layer
- Customizable dashboard
- Innovative User Interface
Watch this video to see why Piwik is better than Google Analytics, clicky and its other competitions:
Certainly, it has the potential to be the world tool for the people who have privacy concerns with google analytics.