#Pubcon Las Vegas 2013 Day 2 Must-Attend Sessions!

Oct 19, 2013 | 1,369 views | by Navneet Kaushal
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The Day 2 at Pubcon Las Vegas 2013 is going to be even more packed, especially when Matt Cutts will make the Keynote Talk. Moreover, as Pubcon gets a day older, you will see more people dropping in & more sessions being held.

So, here's our pick for the Day 2 at Pubcon Las Vegas:

1. Keynote Talk with Matt Cutts

Matt Cutts is of course the most heard & popular name in the digital marketing world. The Googler who is behind the spam defeat strategies of the search engine will make the keynote address on Day 2. And we know that the session can't be missed.

  • Date: Wednesday, October 23
  • Time: 09:00am – 09:45am
  • Location: Keynote Area – South Hall

2. Link Building in a Penguin Age

We recommend the session with Jin, the industry leader in link-building who has seen & done it all, when we talk about link building. He knows the risks involved in certain types of link-building and which links will affect the search engine rankings. So, this is another "must-attend" session.

  • Speaker: Jim Boykin (Founder & CEO, Internet Marketing Ninjas)
  • Date: Wednesday, October 23
  • Time: 10:30am – 11:40am
  • Location: Salon A

3. Design, Content, and Marketing for a Mobile Website

Mobile has nowadays become an integral part of Internet marketing strategies of many companies. Designing and building a mobile friendly website has become a necessity & isn't easy. Dealing with display issues, optimization, and SEO part is more difficult in a mobile website than a traditional website. So, attend the session to look at the process & techniques that will help you in optimizing your mobile strategy.

  • Speakers: Kristine Schachinger (CEO, SitesWithoutWalls.com), Michael Martin (SEO Manager, Covario), Keith Posehn (President, Zorz)
  • Date: Wednesday, October 23
  • Time: 11:45am – 12:55pm
  • Location: Salon G

4. Integrating Social Media into an Overall Marketing Plan

In the couple of years, the reach of social media has increased by several times and it has become an essential element in marketing campaigns. The session will examine the potential power of social media channels as well as share tips to acquire success in social media campaigns.

  • Speakers: Brent Csutoras (Social Media Strategist, Kairay Media), Rebecca Murtagh (Chief Strategist/President, Karner Blue Marketing LLC)
  • Date: Wednesday, October 23
  • Time: 1:30pm – 2:40pm
  • Location: Salon C

5. Successful MEGA SEO Framework for Any Organization

In the session, Derrick Wheeler will talk about the approach and framework of Microsoft to manage SEO across its web properties. Any organization, big or small can use the framework to maintain a complex & ambiguous SEO environment.

  • Speaker: Derrick Wheeler (Senior Search Engine Optimization Architect, Microsoft)
  • Date: Wednesday, October 23
  • Time: 1:30pm – 2:40pm
  • Location: Salon D

6. Jim on Panda, Penguin, and Authors

A special session with Jim will take an in-depth look at the Penguin, Panda, authors, and links. It will share latest information on the Google updates, covering their causes as well as solutions. Jim will also talk about strategies for using trusted authors in order to add value to the website. 

  • Speaker: Jim Boykin (Founder & CEO, Internet Marketing Ninjas)
  • Date: Wednesday, October 23
  • Time: 1:30pm – 2:40pm
  • Location: Salon H

7. SEO: Hot Topics & Trends

SEO is always evolving and there's so much to learn, implement, retain, as well as update. The SEO experts in this session will introduce you to SEO, current online trends, and how you can succeed with an SEO strategy. The session will be a recap on titles, text, tags, and other SEO necessities.

  • Speakers: Stephen Spencer (Co-author, The Art of SEO), Aaron Shear (MD/CEO, Boost Search Marketing), Bruce Clay (Founder and President, Bruce Clay, Inc.)
  • Date: Wednesday, October 23
  • Time: 1:30pm – 2:40pm
  • Location: Salon I

8. Scaling Up with High Quality Content

Content is King in the age of Google updates. It has become essential for site owners to create high quality & resourceful content. Attend the session to learn more about easy-to-implement tools & code, and outsourcing resources that help in building impressive content.

  • Speakers: Michael King (Director of Inbound Marketing, iAcquire), David Snyder (CEO, CopyPress), Ben Cook (President, Direct Match Media)
  • Date: Wednesday, October 23
  • Time: 3:00pm – 4:10pm
  • Location: Salon G

Here are the details of all the sessions on Day 2: http://www.pubcon.com/las-vegas-2013/session-day-two

#Pubcon Las Vegas 2013 Day 2 Must-Attend Sessions!, 5.0 out of 5 based on 3 ratings
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Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
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4.thumbnail #Pubcon Las Vegas 2013 Day 2 Must Attend Sessions!