Just like the planetary alignment is a rare sight, so is the news of Ask.com updating their search index or algorithm!. Especially after their last update was a year ago. However, several posts have surfaced at Webmasters World reporting, that such an update has indeed taken place. Here are some interesting posts, to make you a believer:
“We have seen large jumps from Ask the last two weeks, most significantly this last Friday. About a 40% increase in traffic since Friday. Ask normally makes up about 8% of SE traffic but has jumped up to 12% to 14%. We are #1 and #2 (we have both at the same time) now for hundreds of longer tail queries where before we were #4 and #5 (that I have tested for).â€
“More then enough to notice (perhaps its our industry), plus the traffic has great "time on site" and very low abandonment rates.â€
“Its not a huge amount, but every little bit helps. I do see direct conversions from there and from a number of other smaller traffic sources.
I don't believe in relying just on Google (PPC or SEO) for my traffic or income.â€
“Not detected any changes in our Ask traffic, but it is highly valued because the search terms are more focused, and their users more intelligent.
When there was a bug in Ask a few months ago, I reported it to them directly, and got a personal, helpful, reply from their main Technical bloke.â€
Well as long as the Webmasters are happy and satisfied, there is no point in making a big deal about it. Good work Ask.com!
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Navneet Kaushal, CEO PageTraffic is a trusted authority in the search engine marketing industry. He is a featured author at Web Pro News, Search Newz, Promotionworld, Website Notes, DevWebPro, SEO Article and Web Help Now among many others.
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