A poll conducted by DigitalPoint on its members found some interesting results. It found that more than 35% of Google AdSense publishers spend less than two hours on campaigns.
This time period covers advertising time, content writing, coding and account management. Currently only 48 members are polled but hopefully in future, this poll would cover rest of the members.
Here is the break down.
1 – 2 Hrs daily 16 37.21%
3 – 5 Hrs daily 12 27.91%
6 – 8 Hrs daily 6 13.95%
10 – 12 Hrs daily 5 11.63%
13 + Hours daily 4 9.30%
This certainly does not look as if people have oodles of interest in their AdSense account. But the message to Google would be "Show them the money."
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I think another more interesting poll would ask the question “how many AdSense publishers made it to the $100 payout mark without being banned”. I think the results would be very interesting indeed!