What Makes sIFR better?
How To Use sIFR?
To begin with, you need to download the .zip file containing the script. With this you will also get a Flash movie template. Double click on the movieclip on the main stage in the Flash template. Now you should be at the actual text box. It is a simple step of changing the font for the text box to the desired font and simply publish the movie. All you have to do then is to upload the resulting .swf file to your site. See For example how the retail site Klutz uses sIFR-
For more examples on using sIFR- see this.
The SEO Benefit:
Now this SEO friendly way that lets you use your custom fonts, without the need to use an image is useful for any website that used Image or Flash as the headings. Now with sIFR, you can finally optimize your H1 tags. Since sIFR replaces short text blocks with Flash of selected typefaces, you are free to use your desired fonts while maintaining the optimization of the H1 tags. Say goodbye to images now! Google crawlers will index the text content-and your headings will play a role in rankings then.