The social media has emerged with a boom during the past few years. The social media sites enables a website or a blog with good content to generate traffic as well as create awareness.
Lee Odden in his post on Social Media Marketing informs about the essential characteristics of a social media community.
- Create profiles/accounts
- Grow a network of friends
- Submit content or collaborate
- Vote on content
- Tag content
Lee Odden rightly says that the above factors are what 'social' stands for. The 'media' is the platform and the content. Like wiki, forums, threads, blogs, audio-video sharing etc. social news sites are largely used today to generate traffic to a post. Many bloggers have gained popularity owed to the social media sites.
Back in August 2006 Rohit had a good post on Rules of Social Media Optimization (SMO).