Bing is introducing Merchant Promotions in the US. Now advertisers will be able promote products directly from their Bing Shopping Campaigns inventory with special offer tags. These tags will appear as ‘special offer’ at the bottom of your product ad. This will help in increasing customer engagement. Merchant Promotions are free and will improve the visibility of the ads.

Get Started With Bing Merchant Promotions For Shopping Campaigns In The US

Get Going

You can create a promotion in three easy steps:

1.Click the Promotions tab (will be visible once you’re approved for the program).
2.Click Create promotion and enter the details of the promotion.
3.Click Save and you’re done!

Get Started With Bing Merchant Promotions For Shopping Campaigns In The US

Currently Merchant Promotions are available only in the US.

Author

Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.