Top 10 Digital Marketing Articles of this Week: 13th February, 2015!

Feb 13, 2015 | 2,235 views | by Ritu Sharma
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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.

Content Marketing

Emphasis on Content Marketing Revives Agency SEO Efforts and Revenues

Search-engine-marketing services are as old as Google itself, they're seeing a resurgence as an agency moneymaker. Some large shops are getting around 20% revenue growth from search while others are beefing up their teams.

8 Moves To Creating Content Your Market Will Find & Love

80 percent of responders say that they research a product online before buying. Today, it’s not enough for businesses to have a voice in traditional channels. In addition, brands must be active online in order to influence purchase consideration – with emphasis on the word “active.”

Social Media

10 Ways to Grow a Huge Following on Twitter

Twitter has become one of the go-to platforms for personal and corporate branding. Recently the social network giant has launched group direct messages as well as native video sharing and editing. Here are 10 common Twitter mistakes and what to do instead.

14 Eye-Opening Instagram Statistics

In no time, photo-sharing app Instagram has become a social media star. New data from the Pew Research Center shows that among social media networks, Instagram has surpassed Twitter in popularity among U.S. adults. Pew's report states that 26 percent of online adults in the U.S. used Instagram in 2014.

Search Engine Optimization

2 Clever SEO Tactics You Never Hear About

Two clever SEO tactics that will get your website to the top spot. Practice these SEO tips or your page will get bumped back to Page 2, 3, or even further. The further back your site lands, the less sales you’re likely to complete. It doesn’t matter if you are starting a new site or if you are improving an existing one. There are SEO tips that you do not usually hear about, but are surprisingly effective in getting your website to the coveted top spot.

In 2015, Your Job As An SEO Isn’t Actually SEO

You are still responsible for driving organic traffic. But because the way to drive organic traffic isn’t anything like the way we used to drive organic traffic, SEOs have to become more cross-functional. These days, when you say you “do SEO,” you really do about a million other things that historically aren’t considered SEO.

Understanding & Explaining A Realistic SEO Timeline

Is your site is in deep water in the search engines? Perhaps competition is simply outperforming you in results and in sales. Maybe you’re the consultant or in-house SEO who has been assigned to a tough case.

Email Marketing

The #1 Secret of Email Marketing

Companies are now doing some form of email marketing. Although, many of them don't have a clue about how it works. With that in mind, this post will describe, in brief, the single most important thing you need to know about email marketing:

Email marketing statistics 2015

There are a number of good options to benchmark email response across different sectors. The best stats sources are compilations by email marketing service providers who produce statistics across their clients' campaigns.

Link Building

7 Golden Rules of Link Building Revisited

We are flooded with information every single day whether it’s checking email, building links, looking at Twitter, or even watching a show on Hulu. The noise is making us all have attention issues so how can you think that great content alone is enough?

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Ritu from PageTraffic is a qualified Google Adwords Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.