Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.
Freemium tools are the basics needed to get things going for free – here are five to help start-ups on their way. Freemium tools allow start-ups to use the basics needed to get things going for free, while also offering paid plans. In this post, we're going to look at five of the top freemium online marketing tools businesses can use at every stage.
Most marketers follow a linear progression in content marketing, which makes sense when building a funnel. Creating content in linear progression won't work for Sales: Prospects have varying challenges and objections that Sales need to overcome at various points in the decision-making process to convince prospects to take the next step.
Search Engine Optimization
Subjects such as SEO can fall by the wayside. You know it’s important, but learning about the subject can be time consuming and you may be reluctant to outsource. Fear no more, here are some essential SEO tips which you can do yourself, today!
SEO is the digital God. The search engine doesn’t come to us. Many forms of marketing do. Or at least they try to. They interrupt us. We generally make them go away. Or we go away. Or we simply ignore them. Search is kind and sensitive. We summon it in our time of need. he majority of web traffic is generated by search. Your visitors arrive by choice.
Whether you like it or not, people still search online for what they want–and increasingly, they do it from their phones. Do you want them to find your business, or your competitors, when they do those searches? The goal of all search engines is to provide users with the most relevant results that match whatever they are searching for.
Impacting search results aren’t as simple as they used to be. You can’t just plant a link farm or stuff keywords like crazy and expect great results. Those actions are actually much more likely to earn you a Google penalty. Today’s SEO is all about publishing quality content and driving organic user engagement. Here are the 6 steps to use as a default when building social profiles for a new client.
Marketers have incredible potential to scale company growth using Facebook for business purposes…when done right. The challenge, however, is that many miss on some crucial functions and best practices with Facebook for business which can negate its effectiveness. Here are 3 common Facebook for business challenges and of course, solutions for them!
Employees spend nearly one-fourth of their workday, on average, sorting through their email inbox, a study by McKinsey found. Email is the most used form of communication in the workplace, but it's also easy for the emails you send to be quickly deleted or marked as irrelevant. Here are the top tips for crafting an email that will encourage opens, generate interest, and warrant a response.
The busy holiday season is heating up. With it come increased marketing duties, such as creating and executing email campaigns, which take time. In this post, the author suggests three ways to streamline your ecommerce email marketing throughout the holiday season.
For a long time, links have been considered the main ranking factor in search engines. The right links bring in a ton of referral traffic and a boatload of customers. This is why so many SEO’s try to game the system with “unnatural link building.” Do you want traffic building links? Check out these 9 proven tips.Top 10 Digital Marketing Articles of this Week: 25th September, 2015!,