Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.
In simple words, content marketing is all about writing great content, getting found, and generating sales. The problem lies in producing valuable content. The article reveals how content curation can be a great cure to the problem.
Be it a big or small organization, everyone is working to leverage social platforms to promote themselves, generate business, and reach out to more customers. One key thing to remember is that without content, all the social sales efforts will get ruined. The article talks of the role that content plays in B2B social selling.
We know that managing social media profile is a demanding job. But, what if you don't have more than 30 minutes to spend? Here's Kevan Lee telling the best ways to spend 30 minutes on your social media marketing campaign.
While most of us are active on social media, there are only a few who have the power to influence everybody else about a news, brand, or any other thing that we talk about on the web. Social media influencers can be of great help in promoting your brand. But, how to build a list of the people who can actually help you with marketing? Read the article.
Copyblogger recently announced the killing of their Facebook page, which has 38000 fans. Here's Duane Forrester teaching how to measure social media investment and to find out if a lot of your social media marketing is getting you nowhere.
Search Engine Optimization
A study by Nielsen Norman Group revealed that users stay on a website for an average of 10-20 seconds. But, if they find something interesting, they stay around for a longer than usual. If you wish to keep the visitors on your website for a longer time, Firas Kittaneh discusses the problems that need to be resolved.
Here comes the Neil Patel again sharing things which distinguish a good SEO practitioner from a not-so-good one. He is discussing six reason why you may want to fire your SEO.
Email marketing, if done right can fetch great results. Gone are the days when marketers used to email every campaign to their entire database. The article discusses three vital steps that can make your email marketing more effective.
By knowing the email tactics by LinkedIn, you may want to make a few changes or revamp your email marketing strategy. Steve Dille is talking about what marketers can learn from email techniques of successful brands, especially LinkedIn.
If we talk about the present era of Internet marketing, building a website that attracts readers and most importantly sharers is a mammoth task. Link building has undergone a dramatic change. But, there are a few link building strategies that actually work in the competitive scenario.Top 10 Digital Marketing Articles of this Week: October 31, 2014!,