Apr 21, 2007 114 reads by Navneet Kaushal

If you have been wondering what rich brat Google bought today, then the answer is Marratech's video conferencing software. According to the Official Google Blog, the software will "enable from-the-desktop participation for Googlers in videoconference meetings wherever there's an Internet connection."

Though not many have heard of Marratech till now, it is highly innovative Swedish company which has already won many awards including including the prestigious European IST Prize 2001. 
The conferencing software that Google has acquired is just a download and is not browser based as many competitors. In near future, we might see this software integrated into Google Talk or the Google Toolbar. Google does not spend too much time in monetizing its acquisitions; we can expect something sooner than later. 

There is a screenshot and a few passionate Marratech video conferencing software users at TechCrunch

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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