Mar 24, 2010 113 reads by Navneet Kaushal

Yahoo! has passed over its search duties to Bing. The result has been greater focus on mobile search, and has it not been good so far!

Yahoo! Sketch-a-Search & Yahoo! Search app for iPhone are two cool new applications launched by the search-turned-into-search experience major. If one glosses over the superlatives and claims of them being very new, the new applications for iPhone and iPod touch are pretty useful.

Yahoo! Sketch-a-Search

First of all, both these features are available in 22 countries across North America, Latin America, Europe, and Asia, at least for now. So, if you are not inside these border, donテや冲 reach out for your handset just yet.

However, what the application does is this:

Letテや冱 say you are looking for restaurants in a particular are and you donテや冲 have the name or the zip code. Now, all you have to do is mark out a area on the map and the application will show up the restaurants on that area. Moreover, it will also provide the reviews, prices, photos and any other info available about the restaurant.

Now, not much is new in terms of the results. But I love the part about outlining the field of search with such effortlessness.

Yahoo! Search app for iPhone

This one テや彿ntegrates voice search, embedded maps, and information from Yahoo! Finance, Yahoo! Movies, Yahoo! News, and other sources that appear directly in the results.テや

Simply, this is a happier marriage between the map and the list search. When searching for any local business, you can decide between different permutations of map and search until you find the
combination you like. The rest works more or less the way you would expect it to. Read reviews, see ratings and the map will readjust as per your search.

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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