Feb 19, 2009 113 reads by Navneet Kaushal

It has been five years now when Yahoo! first came out with its own search engine. Here are some of its major milestones:

  • Opened our search infrastructure and index to outside developers with BOSS.
  • Opened our search results page to outside innovation with SearchMonkey.
  • Launched Search Assist, still the most sophisticated query assistance technology on the Web.
  • Launched a suite of mobile search products including Yahoo! OneSearchTM.
  • Acquired, grew, and improved Delicious, a top social bookmarking tool.
  • Launched Site Explorer to help site owners to manage their presence on Yahoo! Search.
  • Protected users from potential viruses, spyware, and spam with SearchScan.
  • Integrated music and video players directly on the search results page.

Here are the future goals of the company:

  • Continuing to open our search results page and infrastructure to improve Yahoo! Search and encourage innovation in the industry.
  • Focusing on detecting and responding better to query intent.
  • Breaking the ten-blue-links paradigm by developing a richer, more adaptive search results page.
  • Making it easier to conduct and share online research with Search Pad.
  • Delivering a new and better advertising experience that improves relevance for our users and ROI for our advertisers.

Happy Birthday once again Yahoo!

Navneet Kaushal

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.
Navneet Kaushal
Navneet Kaushal
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