Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing:
Proofing and Editing: How to Make Your Content Less Frightening
Ann Gynn writes, editing and proofing are not the same thing. And you can’t adequately execute the two at the same time. If you think the same person can write, edit and proofread his own work, you are in serious problem. Want to know a few scary truths ignored by too many content creators? Read the article.
5 Social Media Content Marketing Trends to Watch Heading Into 2018
The field of digital marketing is maturing and companies need to make sure their content campaigns and strategies are keeping up. Megan James says if your branded content doesn’t resonate with your targeted audience, you have failed. The article shares five social media content marketing trend to watch heading into 2018.
SEO:
Unfiltered: How to Show Up in Local Search Results
Sherry Bonelli writes, if you’re having trouble getting your local business’ website to show up in the Google local 3-pack or local search results in general, you’re not alone. The first page of Google’s search result seems to have gotten smaller over the years. The article shows how you can rank your website up.
7 Essential HTML Tags that Separate SEO Pros from the Rookies
If you have just built a website for your business, it’s probably just another one in the online crowded world. And it might be even too far down the page list for anyone to find it. To get your website rank organically, Neil Patel shares 7 essential tags for SEO.
Keeping up with an ever-changing SEO isn’t easy. Besides all your best efforts, you might want to test your sites’ performance to see how it fares against rivals to improve your Google listing. Philip Morris shares five great tools that can help keep you at the top of search engine rankings.
Social Media:
Want to Be a Successful Leader? Remember These 5 Things Before You Post on Social Media
With 2 billion people on Facebook, 467 million on LinkedIn, 330 million on Twitter and 170 million on Snapchat, you need to use your social media habits to lead more effectively. Bill Murphy Jr. shares some of the best ways to use social media proactively and effectively. Read on to know.
10 Tips for Creating the Perfect Social Media Content for Your Brand
Rose Leadem writes, as an entrepreneur or small-business owner, social media should be your top priority. From promoting your brands to building a community to developing you brand’s voice, the benefits of social media are uncountable. But how exactly do you use it? Continue reading to know.
Email Marketing:
6 Email Marketing Tips for the B2B Marketer
Mike Madden says content and social media marketing are excellent means of nurturing leads through the sales funnel, but they have their limitations. Email marketing is the way to increase the likelihood that your content created for leads will be consumed. Here are the best 6 tips.
Three Creative Cold-Email Templates That Will Get Replies
Melissa Williams writes, sending emails with proven copywriting techniques will increase their open and reply rates. Cold emails aren’t about the sale, they are about initiating conversation and getting the ball rolling. To stand out, read the best three cold email templates that work.
Link Building:
Top 5 Link Building Methods for 2018 According to Advanced SEOs
What is the current state of link building? The answer to this is that it is still alive and kicking. Backlinks remain one of the most important ranking factors in the SEO industry. But the question becomes how to build links these days. Aleh Barysevich shares top 5 link building methods. Have a look!
