Facebook

Facebook Page Admin Can Now Reply To Comments With private Messages!

Feb 5, 2016 | 800 views | by Ritu Sharma
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Facebook has enabled all business page administrators to reply to the comments with private messages. Facebook announced this on Wednesday: “Until now, Page admins could only respond to customers in the same way that the person reached out to the Page, either through a comment or private message. In the coming weeks, Page admins will be able to reply to public comments with a private message, helping them solve private customer requests more efficiently. To reply privately to a customer comment, Page admins can click the new “Message” option, and a private message thread with the commenter will open. The message from the Page includes a link to the customer’s comment for reference. When a business responds privately to a comment, the comment shows a note that the business responded privately, so other Page visitors know that the business handled the request.

Facebook Reach And Frequency Campaign Can Be Booked For 90 Days!

Feb 4, 2016 | 914 views | by Ritu Sharma
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Facebook announced that Instagram and Facebook advertisers can now run the reach and frequency for 90 days.

This feature was built based on customer feedback which will allow them to run de-duped campaigns over an extended time period.

Facebook Cost-Per-View Bidding For Video Views Globally Available!

Dec 11, 2015 | 1,209 views | by Ritu Sharma
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Cost-Per-View bidding option for video advertisers that Facebook began testing on 30th June is now available for all advertisers globally.

Facebook said, “Our CPV bidding option is a 10-second bidding option. Advertisers will be buying 10-second views and is designed for those who value price certainty for video views or value video views as their primary performance metric.”

Facebook Launches New Communication Tools!

Dec 9, 2015 | 1,222 views | by Ritu Sharma
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Facebook announced about more than 50 million small businesses using pages and launched new tools to make communication better on Pages.

With these new tools admins will have better control over the Page’s responsiveness badge and it will be easier to manage public and private interactions. With the new features, Page owners will be able to manage communication from any device.

Facebook Announces Two New Tools For Local Marketing!

Nov 6, 2015 | 1,595 views | by Ritu Sharma
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Facebook has launched two brand new tools for local business advertisers. These are an easier way to create local ads for all business locations.

Facebook said: “Ads work best when they’re relevant to the people that see them, and now local awareness ads have new features that make it easier for businesses with multiple stores to create highly relevant ads for each of their retail locations.

Facebook Search Update To Show Public Posts!

Oct 23, 2015 | 1,464 views | by Ritu Sharma
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In a recent blog update, Facebook announced that it has updated its search to show public posts.

Facebook Search Update To Show Public Posts Facebook Search Update To Show Public Posts!

It has also launched Search FYI where the updates on latest updates on Facebook’s progress will be shared frequently.

Facebook said “With over 1.5 billion searches per day and over 2 trillion posts in our index, search is an important, long-term effort at Facebook. The team’s goal with Search FYI is to share our progress more frequently.”

Facebook Brings Instant Articles To All iPhone Users, Android Support Is Coming Soon!

Oct 21, 2015 | 1,460 views | by Ritu Sharma
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After introducing Instant Articles five months ago for a small group of people, Facebook rolled out Instant Articles for all iPhone users yesterday. Android support will be launched later this year with beta testing now on.

Image 1 Facebook Brings Instant Articles To All iPhone Users, Android Support Is Coming Soon!

Facebook wrote: “The lightning bolt indicates it’s an Instant Article. When you tap the story, it loads ten times faster than a standard mobile web article.”

Facebook Rolls out New Ad Unit to Make Forms-Filling on Mobile a Two-tap Process!

Oct 8, 2015 | 1,474 views | by Ritu Sharma
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Facebook finally hits the shelves with its ad unit, called “lead ads”, which had been in beta test since June.

Available to all marketers worldwide in 30 different languages, the “lead ads” comprises of a two-click process, where consumers tap an “add button” and then get agreed for the submission of their auto-filled name, phone number and email address to get a quote, a follow-ups sales call or many more. Such personal information has already been part of Facebook users’ profiles, allowing for the easy second step.

Facebook Soon to Begin Using Like, Share Buttons for Behavioral Ad Targeting!

Sep 21, 2015 | 1,758 views | by Ritu Sharma
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Facebook will soon start passing browsing data from apps and websites that utilize its Like, Share or Send buttons into its ad systems. Announcing through one of its blog posts, Facebook said, “We are continuing to roll out online interest-based advertising and will now begin including information from pages that use Facebook’s Like button and similar social features, as we announced last year.”

Facebook Soon to Come Up with A Dislike Button!

Sep 16, 2015 | 1,564 views | by Ritu Sharma
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Don’t like something on Facebook? Here comes a good news for you. Facebook will soon be testing on a ‘dislike’ button.

Mark Zuckerberg, co-founder and CEO, made this announcement during company’s town hall Q&A session on Tuesday where he said: