Founder and CEO Mark Zuckerberg, through one of Facebook posts, has reported that on Monday they have passed a milestone of 1 billion users in a day, and surpassed the 10-figure mark for the first time.
CEO Mark Zuckerberg reported, “On Monday, 1 in 7 people on Earth used Facebook to connect with their friends and family. When we talk about our financials, we use average numbers, but this is different. This was the first time we reached this milestone, and it’s just the beginning of connecting the whole world.”
Facebook, through its blog post, today announced that it is testing its own personal digital assistant, christened as M.
Powered by artificial intelligence, the service nestled inside of Facebook’s Messenger will give answers to users queries and recommend gifts for friends, places to dine, etc.
While similar types of personal assistants service is already introduced by Apple’s Siri, Microsoft’s Cortana or Google’s Google Now, Facebook says that its M is going to take it many steps ahead.
Facebook recently introduced several new messaging options for Pages, including the ability to respond to Page comments via private message.
Facebook has released a guide to help Page admins better understand how they can maximize their use of private messaging to help boost response rates and increase conversion. It is one of the best ways to use messaging as a business communication channel.
Do you want to have a quick look at the performance of your latest Facebook post? Here comes a good news for you!
Facebook has announced the addition of a new feature, which will allow the page administrators to check and see the basic performance stats on each post at the page level.
Facebook is offering 36 new "cover art themes," for Facebook-made “Events.” Facebook says that 55% of all event activity takes place on mobile, where it could be quite hectic to include cover art for an event. The aim of these illustrations is to add zing to the concert postings, birthday invites, and the like.
Facebook, through its blog, announced today that it would now make significant expansion of ad types and formats existing in the Audience Network. The company said that advertisers using its mobile ad network would now be able to place autoplay ads within native advertising units.
Facebook yesterday announced the introduction of new communication features for Pages whereby businesses and customers will be able to connect with each other through private messaging.
Key communication features that will enhance messaging between customers and businesses include:
- Send private messages to a Page from local awareness ads:
- Reply to comments privately with a message:
- Identify responsive Pages:
Facebook has finally brought to shelves its Security Checkup tool, which will allow its users to have more secure and safer social networking experience.
Facebook, through its site integrity product manager Melissa Luu-Van, says that before using this feature or tool, the users need to go through a three-steps process as soon as they see a little prompt at the top of their feed.
Facebook has decided to promote the best video ads of the month in its Video Ads Creative Spotlight. This is to be done in nine verticals. The verticals to be featured by Facebook are: automotive, travel, consumer goods, retail/e-commerce, entertainment, restaurants, financial services and gaming.
Cost-per-click (CPC) on Facebook has been redefined. It will now include clicks to websites and apps, keeping out likes, shares and comments, thus creating better ROI for advertisers.
The new system to measure CPC has been designed to help advertisers meet specific business objectives. The measurements are more closely aligned with how advertisers are bidding enabling them better optimize their campaigns to meet business goals.