Google has announced on Twitter that website owners can now add a business description on their Google local listings directly inside Google My Business. The business description can be shown either in local knowledge panel in search or in a business’s Google Maps results. Experts had predicted the launch of this feature and now it has been fully rolled out for use by website owners.
In order to add your business description, you will need to log into Google My Business, click on the “Info” button in the menu bar. Then you will come across one new section which has been labeled “Add business description.” You will have to click on the pencil icon which is next to the field and a menu will appear allowing you to enter a short description.