Bing Ads Editor’s version 10.8 is available for download now. Here are some of the highlights of the updated version.

1. Copy and Paste Special options: In Editor, you can now fine tune your copy/paste options in Excel. Now you can “Copy special” just the keyword text of the selected keywords or the shell that includes campaign or ad group settings. And, with “Paste special” you can choose to paste certain settings of a campaign or ad group rather than pasting everything.

2. Support for app extensions: The app marketers can manage app extensions that show download links for iOS, Windows and Android devices (in the US only currently), within the Shared Library in Bing Ads Editor and then assign them to campaigns and ad groups from the Extensions tab.

3. More options for downloading performances statistics: For download in reports, there are more metrics available now, including Revenue and Return on ad spend. Also, now you can finally choose the specific campaigns and ad groups to download performance metrics. Further, saving up to five custom date ranges in the View Statistics window has become quite handy now.

4. New options for recommended bid estimates settings: You have the option to use the recommended bid estimates, such as first page or the top of page bids as the new value for keyword bids or you can set the recommended bid estimates as the ceiling in bulk under “Advanced Bid Changes” in the new version.

When you open Editor, you will see a prompt to update, or you can download 10.8 here.


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.