We hope you are in good health. Here are some of the major SEO news updates of the week you need to know:

Search Related Updates and News from Major Search Engines

The Brave  Browser Will Now Redirect all AMP Links  to Publisher URLs by Default.

With a new feature dubbed De-AMP, Brave hopes to eliminate AMP from its web browser, ensuring users view a publisher’s URLs rather than Google’s. De-AMP will be enabled by default in Brave’s desktop and Android browsers starting with version 1.38, with plans to introduce it to iOS soon. According to the Brave team, users would be better off without AMP because it threatens their privacy and results in a poor user experience.

PPC Related Updates and News

Manager Account-Level Reporting  is Now Available For All Google Ads Users!

Agencies, multi-accounts, and enterprise-level users rejoice! All of your accounts’ reporting dashboards are now in one place. All Google Ads users will soon have access to Manager Account (MCC)-level information. You could only read reports at the account level before now. If you’ve ever felt constrained by this viewpoint, you understand how difficult it may be. All of the extra time and effort spent switching between accounts to assess performance adds up quickly. Another difficulty with individual account views was that it made it harder for advertisers to see possible problems and possibilities quickly. You can now use the dashboard’s functionality at the manager account level as a result of this modification.

An All-New Way to Make Custom Columns  in Google Ads

Custom columns in Google Ads allow you to enhance reports with more of the data points that matter to your business. When it comes to designing custom columns, Google is now offering you even more options. With the addition of custom columns, you can now add spreadsheet functions, provide reference to the other custom columns in a formula etc.

Social Media Updates and News

Linkedin Shares Some of  the Fastest-Growing In-Demand  Jobs Today!

Many changes in the workforce have occurred as a result of COVID-19 and the “great rearrangement.” LinkedIn examined data from its site to identify the fastest-growing and most in-demand careers right now, according to a new analysis. With no end in sight to the labour shortage and employee burnout at an all-time high, many businesses are rethinking their hiring practices and implementing more efficient application and interview processes.

Instagram is About the Change the Value of Hashtags Very Soon!

Instagram is experimenting with different approaches to make hashtags more valuable by changing how top posts on hashtag pages are rated. Recent content was formerly segregated into its own tab. More recent and timely information will now be displayed in the section that curates top hashtags.

As a result, articles from weeks or months earlier could have appeared in the “Top” column. Instagram is deprecating the “Recent” tab in favour of the “Top” tab, which contains more recent material. The “Reels” tab will be left alone. The company thinks that these modifications will increase the value of hashtags to users, as measured by an increase in engagement levels. 

Now You Can Create Fundraisers on Instagram Reels

Meta has added fundraising to Instagram Reels, letting users donate to over 1.5 million charities in over 30 countries across the world. Reels’ fundraising was announced today as part of a series of updates commemorating Earth Day. Several social media celebrities are presently exhibiting new fundraising tools in order to raise awareness about environmental issues. 

What is the Perfect Time to Post on Social Media in 2022?

The perfect times to post on social media continues to depart from the norm as individuals around the world adjust to ever-changing habits.As a result, the best time to post on social media last year may not be as advantageous this year. To help you cope up with the latest trends, Sprout Social analysed current data and updated its predictions for 2022, taking into account people’s shifting social media habits.  

Pinterest to Partner With WooCommerce

Pinterest and WooCommerce have launched a strategic relationship that will allow merchants to build shoppable pins. This integration will connect more than 3 million WooCommerce retailers with 400 million monthly Pinterest users to make it easier for merchants to create audiences and generate sales. This is the latest step in Pinterest’s business expansion, which began in April 2021 with a similar link with Shopify. 

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.